{"id":148874,"date":"2017-12-19T07:00:00","date_gmt":"2017-12-19T09:00:00","guid":{"rendered":"https:\/\/anba.com.br\/divino-fruto-collection-inspired-by-morocco\/"},"modified":"2019-06-30T12:43:59","modified_gmt":"2019-06-30T15:43:59","slug":"divino-fruto-collection-inspired-by-morocco","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/divino-fruto-collection-inspired-by-morocco\/","title":{"rendered":"Divino Fruto collection inspired by Morocco"},"content":{"rendered":"<p><<img decoding=\"async\" src=\"https:\/\/anba.com.br\/imagens\/cod_716436.jpg\" \/><\/p>\n<p>&nbsp;S&atilde;o Paulo &ndash; Beachwear\/underwear brand Divino Fruto, of Santa Catarina, Brazil, drew inspiration from Morocco to design its 2018 summer collection. Owner Fernanda Elias said the Moroccan influence led to fluidly-designed items, such as kaftans, phat pants, scarves and turbans, as well as earthy tones and geometric prints. <\/p>\n<p>A Lebanese descendant, Elias said that although she&rsquo;d love to see Morocco, she hasn&rsquo;t had that chance yet. I picked Morocco because of its richness of color and shape, of the fluidity of its fabrics, and the sophistication, which is what defines our brand,&rdquo; the business owner said. <\/p>\n<p>Research leading into the collection was done online, and customers are enjoying the designs. &ldquo;People are just loving this collection, especially the versatile, reversible items, and the prints and colors,&rdquo; she said. <\/p>\n<p>Designer Larissa Honorato collaborated with Elias in designing the collection, Divino Fruto sells out of its brick-and-mortar store in Palho&ccedil;a, Santa Catarina, as well as via resellers and on WhatsApp to all of Brazil.<\/p>\n<p><<img decoding=\"async\" src=\"https:\/\/anba.com.br\/imagens\/cod_716437.jpg\" \/><\/p>\n<p>Elias, who plans on launching an e-commerce outlet by March 2018, reveals her perspectives for next year: &ldquo;We&rsquo;ve had clients in South Africa and the United States before, and now we&rsquo;re looking to expand through e-commerce. Naturally, the next step will be to export, including to Morocco and other Arab countries,&rdquo; she said. <\/p>\n<p><strong>Background <\/strong><\/p>\n<p>Fernanda Elias first started sewing underwear 10 years ago, which she&rsquo;d sell to friends and acquaintances. That gradually evolved into a business as she began making beachwear items and opened her first shop, in Santo Amaro da Imperatriz, Santa Catarina. Three years later, she moved her brick-and-mortar outlet to Palho&ccedil;a, in the same state, where she lives with her husband. <\/p>\n<p>Click here to see the collection: www.divinofruto.com.br<\/p>\n<p><strong>*Translated by Gabriel Pomerancblum<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-192703\">Press Release<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Santa Catarina-based beachwear brand\u2019s 2018 collection incorporates Arab elements into fluid items such as kaftans, phat pants and turbans, with colors, prints and designs that hark back to the Arab country.<\/p>\n","protected":false},"author":2305,"featured_media":192703,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[91],"tags":[],"class_list":{"0":"post-148874","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economy"},"wps_subtitle":"The Santa Catarina-based beachwear brand\u2019s 2018 collection incorporates Arab elements into fluid items such as kaftans, phat pants and turbans, with colors, prints and designs that hark back to the Arab country.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/148874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2305"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=148874"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/148874\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/192703"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=148874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=148874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=148874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}