{"id":174251,"date":"2018-04-28T07:00:51","date_gmt":"2018-04-28T10:00:51","guid":{"rendered":"https:\/\/anba.com.br\/?p=174251"},"modified":"2019-06-30T18:39:27","modified_gmt":"2019-06-30T21:39:27","slug":"brazilian-cosmetics-line-endorsed-egyptian","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazilian-cosmetics-line-endorsed-egyptian\/","title":{"rendered":"Brazilian cosmetics line endorsed by Egyptian"},"content":{"rendered":"

S\u00e3o Paulo \u2013 Since 2011 exporting cosmetics for the professional beauty markets of Arab countries, business owner Cecilia Araujo, CEO of Vitta Gold Cosm\u00e9ticos, is taking her first steps in the men\u2019s products sector. On Monday (30), she launches, in Campinas (95 km from S\u00e3o Paulo), the line Vitta Gold Barbers, designed for barbershops and with a renowned poster boy: Egyptian hair artist Mohamed Azab (pictured above).<\/p>\n

\"\"<\/a>
Brazilian entrepreneur Cecilia Araujo and Egyptian hair artist Mohamed Azab will launch a brand on Monday (30)<\/figcaption><\/figure>\n

\u201cThe trust of the Arabs in me is so great that I have already made sales without launching the product,\u201d said Cecilia in an interview to ANBA this Friday (27) at the headquarters of the Arab Brazilian Chamber of Commerce<\/strong>. The reason for this, according to her, is the job she has done with the brands Floractive, in which she has partnership, and Vitta Gold and Botanic Brazil, of her own \u2013 all of them from the professonal cosmetics sector.<\/p>\n

It all started in 2011, in a trade expo in the United States. Once there, Cecilia met an Egyptian distributor that opened the way for the Arab market. In the following years, she earned the trust of the Arabs, signed partnerships and today exports her products to almost all of the markets in the Middle East and North Africa.<\/p>\n

\u201cThanks to my good work, I have earned a good reputation and today I\u2019m very sought after by distributors in the region,\u201d she says. So much so that her two brands were created less than a year ago to meet the demand for products focusing on consumers with lower purchasing power, unlike her partner Floractive, which focus on beauty salons for high-end consumers.<\/p>\n

And now, she will enter the men\u2019s products sector. Azab, widely known throughout the Middle East, in addition to promote it, also signs the line to be launched. \u201cIt will be sold as Vitta Gold Barbers by Mohamed Azab. It\u2019s a new market for me and to have his support is very important. We will begin with the Arab market but have plans to expand into Europe,\u201d says the entrepreneur.<\/p>\n

For the first time visiting Brazil, Azab will have at his side during the launching the hair artist Nariko, who, among other celebrities, is responsible for the haircuts of Brazilian soccer player Neymar. According to Cecilia, both are widely known in the Brazilian and Middle East markets, and will help to promote the event and product, which will only be sold abroad.<\/p>\n

Quick info <\/strong><\/p>\n

Workshop Vitta Gold
\nMonday, April 30, from 4 pm to 9 pm
\nVenue: Buffet Angelinos, in Campinas (95 km from S\u00e3o Paulo).
\nFurther information:\u00a0https:\/\/www.facebook.com\/babosaliss<\/a><\/p>\n

Translated by S\u00e9rgio Kakitani <\/strong><\/p>\n

Andr\u00e9 Barros\/ANBA<\/div>\n
Andr\u00e9 Barros\/ANBA<\/div>\n","protected":false},"excerpt":{"rendered":"

Hair artist Mohamed Azab, widely known in the Arab world, signs the new line of professional men\u2019s hair products Vitta Gold Barbers. Launching will e on Monday (30) in Campinas.<\/p>\n","protected":false},"author":2299,"featured_media":174220,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107,56],"tags":[2348,2339,33010,1914,2341,2349,2340,2338,2337],"class_list":{"0":"post-174251","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities","8":"category-uncategorized","9":"tag-barbershop","10":"tag-botanic-brazil","11":"tag-cosmeticos-en-2","12":"tag-cosmetics","13":"tag-floractive","14":"tag-hair-artists","15":"tag-mohamed-azab","16":"tag-vitta-gold-barbers","17":"tag-vitta-gold-cosmeticos"},"wps_subtitle":"Hair artist Mohamed Azab, widely known in the Arab world, signs the new line of professional men\u2019s hair products Vitta Gold Barbers. Launching will e on Monday (30) in Campinas.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/174251","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2299"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=174251"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/174251\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/174220"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=174251"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=174251"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=174251"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}