{"id":174688,"date":"2018-05-07T21:23:49","date_gmt":"2018-05-07T23:23:49","guid":{"rendered":"https:\/\/anba.com.br\/?p=174688"},"modified":"2018-05-10T16:53:04","modified_gmt":"2018-05-10T18:53:04","slug":"arab-stand-success-first-day-2018-apas-show","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/","title":{"rendered":"Arab stand a success on first day of 2018 APAS Show"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 The Arab world made its presence felt on the first day of the premier supermarket industry expo in South America, APAS Show, this Monday (7) in S\u00e3o Paulo. The <strong>Arab Brazilian Chamber of Commerce<\/strong> stand featured 25 companies from four Arab countries \u2013 Egypt, the UAE, Sudan and Lebanon. Tunisia was represented by its Embassy, offering items such as olive oil, couscous and dates.<\/p>\n<p>The charg\u00e9 d\u2019affaires with the Embassy of Tunisia, Mohamed Amin Sayeb, is optimistic about the possibility to bring Tunisian products to Brazil. \u201cTunisia is currently the leading olive oil producing country in the world, with 280,000 tons made last year.\u201d He said deglet nour dates are unlike those grown in the UAE, for instance, in that it\u2019s sweeter and translucent. \u201cS\u00e3o Paulo is a big market, and expectations are great regarding our sales here,\u201d he said.<\/p>\n<p>One of the Egyptians at the expo is Mohamed Wahab, the exports director with Greenland, one of the 13 Egyptian companies featured. It makes processed juice and feta cheese paste. \u201cWe already ship to 60 countries around the world. This is our first time here, and we hope to find distributors for our products,\u201d said Wahab.<\/p>\n<div id='gallery-1' class='gallery galleryid-174688 gallery-columns-3 gallery-size-large'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/img-20180510-wa0007-2\/'><img fetchpriority=\"high\" decoding=\"async\" width=\"755\" height=\"503\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/IMG-20180510-WA0007-1024x682.jpg\" class=\"attachment-large size-large wp-image-174925\" alt=\"\" aria-describedby=\"gallery-1-174925\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/IMG-20180510-WA0007-1024x682.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/IMG-20180510-WA0007-300x200.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/IMG-20180510-WA0007-768x511.jpg 768w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/IMG-20180510-WA0007.jpg 1280w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174925'>\n\t\t\t\tMohamed Sayeb, charg\u00e9 d&#8217;affaires with the Embassy of Tunisia\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/sat_2740ap-2\/'><img decoding=\"async\" width=\"755\" height=\"504\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2740ap-1024x683.jpg\" class=\"attachment-large size-large wp-image-174674\" alt=\"\" aria-describedby=\"gallery-1-174674\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2740ap-1024x683.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2740ap-300x200.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2740ap-768x512.jpg 768w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174674'>\n\t\t\t\tMohamed Wahab, exports director with Egypt&#8217;s Greenland\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/sat_2766ap-2\/'><img decoding=\"async\" width=\"755\" height=\"504\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2766ap-1024x683.jpg\" class=\"attachment-large size-large wp-image-174676\" alt=\"\" aria-describedby=\"gallery-1-174676\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2766ap-1024x683.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2766ap-300x200.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2766ap-768x512.jpg 768w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174676'>\n\t\t\t\tHeba Soheil, exhibitions manager with Egypt&#8217;s Food Export Council\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/sat_2810ap-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"479\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2810ap-1024x649.jpg\" class=\"attachment-large size-large wp-image-174678\" alt=\"\" aria-describedby=\"gallery-1-174678\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2810ap-1024x649.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2810ap-300x190.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2810ap-768x487.jpg 768w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174678'>\n\t\t\t\tAnanya Narayan, managing director with Dubai&#8217;s Hunter Foods\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/sat_2866ap-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"538\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2866ap-1024x730.jpg\" class=\"attachment-large size-large wp-image-174682\" alt=\"\" aria-describedby=\"gallery-1-174682\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2866ap-1024x730.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2866ap-300x214.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2866ap-768x547.jpg 768w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174682'>\n\t\t\t\tZilda Rosa, specialist with Dubai Exports\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/arab-stand-success-first-day-2018-apas-show\/sat_2856ap-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"535\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2856ap-1024x725.jpg\" class=\"attachment-large size-large wp-image-174680\" alt=\"\" aria-describedby=\"gallery-1-174680\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2856ap-1024x725.jpg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2856ap-300x212.jpg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2018\/05\/SAT_2856ap-768x544.jpg 768w\" sizes=\"(max-width: 755px) 100vw, 755px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-174680'>\n\t\t\t\tRubens Hannun, president of the Arab Brazilian Chamber of Commerce\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>Heba Soheil, the exhibitions manager with Egypt\u2019s Food Export Council, the government body that worked with the Arab Chamber to arrange for companies to participate, was surprised by the size of the trade show. \u201cWe have companies that deal in olive and olive oil; savory and sweet pretzels; herbs and spices; milk products; and food additives.\u201d Some companies already sell in Brazil, especially olive and olive oil.<\/p>\n<p>In cooperation with the Arab Chamber, the Egyptian companies have scheduled meetings, and on Thursday (10) they will join the <em>Brazil-Egypt Business Meeting<\/em> at the Arab Chamber headquarters. \u201cWe will speak with supermarkets and importing companies. I\u2019m very optimistic. This is our first time at the APAS Show, and this is a very important market that we want to break into,\u201d said Soheil. According to data from the Food Export Council, imports from Egypt to Brazil have been on the way up over the last few years. In processed foods alone, they went from USD 2.2 million in 2011 to USD 24.2 million in 2017.<\/p>\n<p>Dubai Exports brought ten companies to the APAS Show this year \u2013 six of them deal in food, two in perfume, and two in packaging. Dubai Exports specialist Zilda Rosa claims the years-long partnership with the Arab Chamber is great for both organizations. \u201cThe Arab Chamber possesses the most knowledge about Arabs in Brazil. The stand is looking great, product acceptance is great, and I believe the show will be a success,\u201d she said.<\/p>\n<p>According to her, the initial plan was to only bring product samples, but she persuaded the executives to travel along with her (Rosa is based in Dubai). Christian Bilodeau, the regional sales director with Chocodate, which makes chocolate-and-date products, said the brand had been at the APAS Show last year with Dubai Exports delegates, and found itself unable to distribute its items in Brazil. \u201cThis year I came to strike deals. I\u2019m optimistic,\u201d he said.<\/p>\n<p>The managing director with Dubai\u2019s Hunter Foods, Ananya Narayan, is at the APAS Show for the first time. \u201cWe sell healthy, preservative- and additive-free snacks. Some are vacum-fried, but the ingredients are pristine, true vegetables, with just oil and salt added, so the food retains its nutrients,\u201d he explained. There\u2019s a range of snacks made from rice, pumpkin, beet, carrot and even okra. \u201cWe wish to bring our products to Brazil and to take Brazilian products to the Middle East, like a\u00e7a\u00ed, Brazil nut, dried fruit. We\u2019re here to learn. We ship product to some 30 countries and want Brazil to be our next destination,\u201d said Narayan. Rosa said expectations surrounding the expo are great, and several meetings have been scheduled with major supermarkets like Zaffari, P\u00e3o de A\u00e7\u00facar and Emp\u00f3rio Santa Luzia.<\/p>\n<p>Throughout the week, the companies will be showcasing their goods and meeting prospective Brazilian distributors at the Arab Chamber stand. Arab Chamber president Rubens Hannun said what he saw during the day left a great impression on him. \u201cTurnout at the stand is very strong, it\u2019s packed all the time. I took a walk around the show and that\u2019s not the same everywhere, so the outlook is good. I believe we\u2019re on the right track to even further enabling trade between Brazil and the Arab countries that are represented here,\u201d he said.<\/p>\n<p><a href=\"https:\/\/anba.com.br\/en\/supermarkets-economys-thermometer-temer-apas-show\/\" target=\"_blank\" rel=\"noopener noreferrer\">Check out ANBA\u2019s story on the opening of the expo.<\/a><\/p>\n<p><strong>Quick facts<\/strong><\/p>\n<p>For more on the expo go to\u00a0<a href=\"http:\/\/www.apasshow.com.br\" target=\"_blank\" rel=\"noopener noreferrer\">www.apasshow.com.br<\/a><br \/>\nArab Brazilian Chamber of Commerce stand<br \/>\nAisle G-11 \u2013 While Pavilion<br \/>\nExpo Center Norte<br \/>\n<span class=\"LrzXr\">Rua Jos\u00e9 Bernardo Pinto, 333 &#8211; S\u00e3o Paulo<br \/>\n<\/span><\/p>\n<p><strong>Translated by Gabriel Pomerancblum<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-174670\">S\u00e9rgio Tomisaki\/ANBA<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Twenty-five Arab companies from Egypt, the UAE, Lebanon, Sudan and Tunisia are featured in the Arab Chamber\u2019s pavilion at the supermarket industry expo in S\u00e3o Paulo.<\/p>\n","protected":false},"author":2305,"featured_media":174670,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107],"tags":[422,421,339,2533,160,232,1771,506,1854,37636,273,228],"class_list":{"0":"post-174688","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities","8":"tag-arab","9":"tag-egypt","10":"tag-lebanon","11":"tag-apas-show","12":"tag-arabe-en","13":"tag-brazil","14":"tag-dates","15":"tag-olive-oil","16":"tag-sudan","17":"tag-tamara-en","18":"tag-tunisia","19":"tag-uae"},"wps_subtitle":"Twenty-five Arab companies from Egypt, the UAE, Lebanon, Sudan and Tunisia are featured in the Arab Chamber\u2019s pavilion at the supermarket industry expo in S\u00e3o Paulo. ","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/174688","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2305"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=174688"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/174688\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/174670"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=174688"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=174688"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=174688"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}