{"id":204252,"date":"2018-11-12T16:34:15","date_gmt":"2018-11-12T19:34:15","guid":{"rendered":"https:\/\/anba.com.br\/?p=204252"},"modified":"2018-11-13T18:17:49","modified_gmt":"2018-11-13T21:17:49","slug":"riad-younes-joins-event-on-health-longevity","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/riad-younes-joins-event-on-health-longevity\/","title":{"rendered":"Riad Younes joins event on health, longevity"},"content":{"rendered":"

S\u00e3o Paulo \u2013 An oncologist at Oswaldo Cruz Hospital and the Marketing vice president of the\u00a0Arab Brazilian Chamber of Commerce<\/strong><\/a>, Riad Younes sat on a panel on future scenarios for longevity at the event Acontece Sa\u00fade \u2013 Tecnologias e Estrat\u00e9gias para a Longevidade<\/em> (What\u2019s Going on in Healthcare \u2013 Technologies and Strategies for Longevity) this Monday (12) at the Arab Chamber\u2019s auditorium in S\u00e3o Paulo. The event was held by innovation center CESAR and by health services and innovation company Optum.<\/p>\n

The panel also featured Neuza Guerreiro de Carvalho, a biologist, researcher, digital influencer and member of elderly college program Universidade Aberta \u00e0 Terceira Idade<\/em>; and International School of Game CEO Fabio Ota, who specializes in gamification and logical thinking games for the elderly. The moderator was geriatrist Daniel Gomes, of the Clinical Hospital of the Federal University of Pernambuco (UFPE). (Pictured above, from L to R, are Carvalho, Younes, Ota and Gomes<\/em>)<\/p>\n

The agenda included key challenges when it comes to aging, the economic and social implications of the exponentially growing elderly population; and what technologies could optimize these people\u2019s lives. \u201cThere\u2019s an exponential amount of people of advanced ages in Brazil. By 2030, the rate of elderly people is expected to double, and by 2050 they will outnumber those aged 14 or younger,\u201d said Gomes.<\/p>\n

For Carvalho, who revealed that he\u2019s about to turn 90, aging healthfully is a matter of choices as well as necessity. \u201cI did bodybuilding for 13 years. I had to quit because of hip surgery, but my doctors tell me to stretch, and as a woman I end up doing lots of physical activity, because household chores require that. You hang the clothes out to dry, fold up the bed sheets, kneel down to grab a cooking pot from the cupboard,\u201d said the researcher, who also keeps an online blog \u2013\u00a0Blog da Vov\u00f3 Neuza<\/a>,\u00a0or Grandma Neuza\u2019s Blog.<\/p>\n

\u201cWe the elderly are very responsible for future generations, in the sense of sharing our wisdom, our gifts, our stories. And yet I see that a lot gets lost along the way. Some people are selfish in a bad way,\u201d she said. The biologist said she donated her body for research and that there\u2019ll be no wake or funeral when she dies. \u201cEven our deaths are a very expensive thing that a lot of people aren\u2019t prepared for, so I\u2019ve made my choices. I don\u2019t want to be buried. I want to help with whatever I can,\u201d she said.<\/p>\n

Carvalho also said a campaign should be launched for of advanced age to use walking canes, since that would prevent a lot of falls and street accidents. \u201cI know lots of people, especially men, who refuse to use a cane out of vanity. They are unwilling to accept age and its limitations, but I think this would prevent accidents and falls. I use a cane even though I don\u2019t need it any longer. Ever since I had my hip surgery, I\u2019ve been better at walking,\u201d she said.<\/p>\n

Fabio Ota agreed about the walking canes. He said he has a project for startup businesses that are willing to develop customized, tailor-made walking canes with different clors, prints and materials. The plan is to incorporate them into people\u2019s wardrobes, thereby making them more acceptable. He also discussed the development of games for the elderly. As part of the project, elderly people can choose between just learning about digital inclusion, playing the actual games or creating their own games. A survey showed significant improvements in memory, focus and quality of life. \u201cThose who chose digital inclusion or just playing had good results, but those who chose to be game developers had excellent results,\u201d said Ota. The researcher revealed that the program is also about socialization. \u201cGetting these people to leave the house and socialize is very important. We have activities that involve the whole family. The elderly invite their children and grandchildren to play the games they developed. It\u2019s very rewarding,\u201d he said.<\/p>\n

Younes said Brazil\u2019s public and private health systems are unprepared for populational aging. \u201cThe healthcare system in Brazil is about problem-solving, rather than prevention. Both the public Sistema \u00danico de Sa\u00fade (SUS)<\/em> and private plans are about disease rather than health. It is of the utmost importance to detect and treat diseases as early on as possible to ensure longevity,\u201d he explained.<\/p>\n

Gomes concluded by saying Brazil is aging more, but not necessarily better, contradicting the saying that \u201cthe 70s are the new 60s.\u201d Carvalho stressed that the needs of people over 80 are very different from those of people who are 60 years old \u2013 who are already categorized as elderly.<\/p>\n

The event\u2019s second segment was themed How can technology contribute to longer, healthier lives?<\/em>, with moderation by Optum\u2019s Felipe Rizzo and featuring Jo\u00e3o Bosco, of Genomika Diagn\u00f3sticos, Paulo Urbano, of CESAR, and Daniel Coudry, of Amil.<\/p>\n

CESAR<\/strong><\/p>\n

CESAR is a private innovation-oriented center which relies on information technologies, communication and design to solve complex problems. Its clients hail from industries including telecom, customer electronics, commercial automation, finance, media, energy, healthcare and agribusiness.<\/p>\n

Since 1996, CESAR has been active in Engineering and Design, Education and Entrepreneurship, in Brazil and elsewhere. It boasts a staff of over 500 at its Recife headquarters and its units in Curitiba, Sorocaba and Manaus.<\/p>\n

Translated by Gabriel Pomerancblum<\/strong><\/p>\n

Bruna Garcia\/ANBA<\/div>\n","protected":false},"excerpt":{"rendered":"

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