{"id":261294,"date":"2019-11-03T07:00:26","date_gmt":"2019-11-03T10:00:26","guid":{"rendered":"https:\/\/anba.com.br\/?p=261294"},"modified":"2019-11-01T19:53:01","modified_gmt":"2019-11-01T22:53:01","slug":"brazilian-robozao-wins-over-arabs","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazilian-robozao-wins-over-arabs\/","title":{"rendered":"Brazilian Roboz\u00e3o wins over Arabs"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 A 2.6-meter-high robot that dances, talks and interacts with the audience is winning over the Arab world. Created five years ago and patented in 2009 by designer Lei Almeida from Salvador, Roboz\u00e3o debuted in Bahian Carnaval and now participates in shows, corporate events, and sectorial shows throughout Brazil and over ten countries, including United States, Panama, Barbados, Anguilla, Santa L\u00facia (in Caribe), Paraguay, Uruguay, Argentina, Chile, Italy, and most recently the United Arab Emirates and Saudi Arabia.<\/p>\n<p>\u201cWe had spent a week in Dubai last year for an event organized by <a href=\"https:\/\/www.naffco.com\/uae\/en\/\" target=\"_blank\" rel=\"noopener\">Naffco<\/a>, the UAE\u2019s largest firefighting product company. And we\u2019ve already scheduled a trip to come back next January for a safety trade show,\u201d Almeida said.<\/p>\n<p>Roboz\u00e3o is multilingual. During the event in Dubai, he spoke in English and Arabic, and in Saudi Arabia just in Arabic. \u201cWe develop lines for him in any languages through a software,\u201d the creator explained.<\/p>\n<figure id=\"attachment_261272\" aria-describedby=\"caption-attachment-261272\" style=\"width: 300px\" class=\"wp-caption alignleft\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-261272\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Image-2019-10-31-at-17.11.07-300x169.jpeg\" alt=\"\" width=\"300\" height=\"169\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Image-2019-10-31-at-17.11.07-300x169.jpeg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Image-2019-10-31-at-17.11.07-768x432.jpeg 768w, https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Image-2019-10-31-at-17.11.07-1024x576.jpeg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Image-2019-10-31-at-17.11.07.jpeg 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-261272\" class=\"wp-caption-text\">Event in Saudi mall<\/figcaption><\/figure>\n<p>The character has been in Saudi Arabia in two occasions. \u201cWe went in 2018 to participate in a very traditional camel race closing concert near Riyadh. During the reception, we participated in a typical dance show, the one with swords and drums, a Bedouin dance. It was a huge success. Roboz\u00e3o even met the prince [Mohammed bin Salman]! We are negotiating to participate in it again next year,\u201d Almeida said.<\/p>\n<p>Last March, Roboz\u00e3o spent a month participating in entertainment activities at ten different malls for a Saudi mall chain in Riyadh and Jeddah. \u201cRoboz\u00e3o has everything to be with the Arab people. His body language, music and dance create a fun connection. It seems unthinkable since it\u2019s a such different culture, but he connected Brazil and the Arab culture,\u201d he reported.<\/p>\n<p>According to Almeida, the UAE and Saudi Arabia were the most distant and different countries Roboz\u00e3o has ever traveled to. \u201cGetting to know a culture so different and being so well received really amazed me about these countries. They\u2019re always trying to receive you well, treating you well. I felt that even more in Saudi Arabia as Dubai is a more cosmopolitan city,\u201d he said.<\/p>\n<figure id=\"attachment_261269\" aria-describedby=\"caption-attachment-261269\" style=\"width: 300px\" class=\"wp-caption alignright\"><img decoding=\"async\" class=\"size-medium wp-image-261269\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/Screenshot_2019-10-31-Roboz\u00e3o-robozaooficial-\u2022-Fotos-e-v\u00eddeos-do-Instagram-300x300.png\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/Screenshot_2019-10-31-Roboz\u00e3o-robozaooficial-\u2022-Fotos-e-v\u00eddeos-do-Instagram-300x300.png 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/Screenshot_2019-10-31-Roboz\u00e3o-robozaooficial-\u2022-Fotos-e-v\u00eddeos-do-Instagram-150x150.png 150w, https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/Screenshot_2019-10-31-Roboz\u00e3o-robozaooficial-\u2022-Fotos-e-v\u00eddeos-do-Instagram.png 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-261269\" class=\"wp-caption-text\">Roboz\u00e3o doll in the Saudi desert<\/figcaption><\/figure>\n<p>Roboz\u00e3o\u2019s performance usually starts with robotic movements before he starts dancing in a more fluid, humanoid way, and then breaks the ice with the music, which ranges from Brazilian, international pop, and local songs, which meant Arab in this case.<\/p>\n<p>To meet the current demand of both domestic and foreign events, Almeida says that he has fifteen Roboz\u00e3o. Each of them travels with a three-people staff. \u201cWe travel on an airliner. I developed and patented packages so that he can travel with the team to facilitate logistics,\u201d Almeida explained. The robot is dismantled and travels in five boxes with the team that operates it. A production staff member organizes the event and the logistics. The other two operate the character. They are dancers trained to act with the robot \u2013 one of them stays behind it, mimicking its movement and operating a manual controller.<\/p>\n<p>But Almeida does not make it clear: So, is there someone inside the character? \u201cI developed Roboz\u00e3o to inspire and delight people. He\u2019s fun, leaves a smile on everyone\u2019s face. I want people to be inspired by its tech,\u201d he said, hedging the question.<\/p>\n<p>The robot is made of plastic, glass fiber, and metals. Each client may put their own stickers on it. During the camel race, the character was covered in golden stickers, while the event in Dubai saw it stamped in red and the hiring company logo. Roboz\u00e3o even has its own song and little mascots, a tiny 30-centimeter Roboz\u00e3o that is distributed in the events it participates in. Check below some videos with the character.<\/p>\n<p><strong>Contact<\/strong><\/p>\n<p>Instagram: @robozaooficial<br \/>\n<a href=\"http:\/\/www.robozao.com\" target=\"_blank\" rel=\"noopener\">www.robozao.com<\/a><br \/>\n+55 71 99186-9578<\/p>\n<p><em>The character in Saudi Arabia<\/em><\/p>\n<div style=\"width: 755px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-261294-1\" width=\"755\" height=\"427\" preload=\"metadata\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Video-2019-10-31-at-17.08.36.mp4?_=1\" \/><a href=\"https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Video-2019-10-31-at-17.08.36.mp4\">https:\/\/anba.com.br\/wp-content\/uploads\/2019\/10\/WhatsApp-Video-2019-10-31-at-17.08.36.mp4<\/a><\/video><\/div>\n<p>&nbsp;<\/p>\n<p><em>Roboz\u00e3o in Dubai &#8211; Naffco<\/em><\/p>\n<p>&nbsp;<\/p>\n<p><iframe title=\"Intersec 2019: Robo NAFFCO and Eng. Khalid Al Khatib at the NAFFCO stand\" width=\"755\" height=\"425\" src=\"https:\/\/www.youtube.com\/embed\/3IeXd1rbAEk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><em>Roboz\u00e3o song &#8211; Boomboom Dance<\/em><\/p>\n<p><iframe title=\"Roboz\u00e3o - BoomBoom Dance! Lyric video da M\u00fasica!\" width=\"755\" height=\"425\" src=\"https:\/\/www.youtube.com\/embed\/Ta-JgeFxeY0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-261272\">Press Release<\/div>\n<div class=\"credits-overlay\" data-target=\".wp-image-261269\">Press Release<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The 2.6-meter-high dancing character has performed in Riyadh and Jeddah, Saudi Arabia, as well as Dubai, UAE.<\/p>\n","protected":false},"author":2305,"featured_media":261287,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[95],"tags":[11910,9621,9981,1918,12339,12340,9595,9579],"class_list":{"0":"post-261294","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-innovation","8":"tag-arabia-saudita-en","9":"tag-dubai-en","10":"tag-jeddah-en","11":"tag-riyadh","12":"tag-robozao","13":"tag-robozao-en","14":"tag-saudi-arabia-en","15":"tag-uae-en"},"wps_subtitle":"The 2.6-meter-high dancing character has performed in Riyadh and Jeddah, Saudi Arabia, as well as Dubai, UAE.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/261294","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2305"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=261294"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/261294\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/261287"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=261294"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=261294"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=261294"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}