{"id":264994,"date":"2019-12-23T15:14:51","date_gmt":"2019-12-23T18:14:51","guid":{"rendered":"https:\/\/anba.com.br\/?p=264994"},"modified":"2019-12-23T15:31:26","modified_gmt":"2019-12-23T18:31:26","slug":"brazils-o-boticario-opens-its-3rd-dubai-shop-in-deira","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazils-o-boticario-opens-its-3rd-dubai-shop-in-deira\/","title":{"rendered":"Brazil\u2019s O Botic\u00e1rio opens its 3rd Dubai shop in Deira"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 Brazil\u2019s cosmetics giant O Botic\u00e1rio opened its third store in Dubai, UAE last Friday (20), in the downtown Deira neighborhood. <a href=\"https:\/\/anba.com.br\/en\/boticario-opens-first-store-dubai\/\" target=\"_blank\" rel=\"noopener noreferrer\">The first outlet<\/a> opened in Mirdif in September 2018, and the <a href=\"https:\/\/anba.com.br\/en\/o-boticario-to-open-second-store-in-the-uae-in-january\/\" target=\"_blank\" rel=\"noopener noreferrer\">second one<\/a> went in business at the Dubai Mall last January.<\/p>\n<p>O Botic\u00e1rio has licensed its brand in the UAE to Millennial Capital Ltd, which is managing retail operations in the country since September 2018.<\/p>\n<p>The new outlet comes amid an aggressive push from O Botic\u00e1rio to expand its UAE market share through exclusive products and retail technology to redefine shoppers\u2019 beauty experience.<\/p>\n<p>Established 1977, O Botic\u00e1rio is Brazil\u2019s biggest fragrance company with over 4,000 domestic stores, plus operations in 15 other countries. It is also the biggest cosmetics franchise business in the world, with an estimated USD 4 billion in revenue.<\/p>\n<p>O Botic\u00e1rio offers some 1,200 items. Its Dubai units carry the 480 top-selling products, including body and haircare, makeup, fragrances, deodorants and shampoos. The brand does not do testing on animals, and it invests 1% of revenue into forest conservation.<\/p>\n<p><strong>Translated by Gabriel Pomerancblum<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-264990\">Press Release<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Brazilian cosmetics company\u2019s licensee in the region, Millennial Capital, announced the third outlet in the emirate.<\/p>\n","protected":false},"author":2316,"featured_media":264990,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[91],"tags":[13203,13204,13205,9621,13202,12143],"class_list":{"0":"post-264994","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-economy","8":"tag-beauty-en","9":"tag-cosmetics-en","10":"tag-deira-en","11":"tag-dubai-en","12":"tag-maquiagem","13":"tag-o-boticario-en"},"wps_subtitle":"The Brazilian cosmetics company\u2019s licensee in the region, Millennial Capital, announced the third outlet in the emirate. ","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/264994","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2316"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=264994"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/264994\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/264990"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=264994"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=264994"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=264994"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}