{"id":268164,"date":"2020-02-20T13:56:13","date_gmt":"2020-02-20T16:56:13","guid":{"rendered":"https:\/\/anba.com.br\/?p=268164"},"modified":"2020-02-20T17:00:05","modified_gmt":"2020-02-20T20:00:05","slug":"gulfood-2020-opened-doors-for-brazilians","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/","title":{"rendered":"Gulfood 2020 opened doors for Brazilians"},"content":{"rendered":"<p>Dubai \u2013 In the last day of the food and beverage show in Dubai, Gulfood, Brazilian companies showed positive results. Despite coronavirus, which caused several visitors from across the world, especially China, to not attend the event, the businesspeople reported that connections were more qualified and business prospection remained high.<\/p>\n<figure id=\"attachment_268166\" aria-describedby=\"caption-attachment-268166\" style=\"width: 300px\" class=\"wp-caption alignright\"><a href=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho.jpeg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-268166 size-medium\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho-300x225.jpeg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho-300x225.jpeg 300w, https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho-768x576.jpeg 768w, https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho-1024x768.jpeg 1024w, https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/caderninho.jpeg 1280w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-268166\" class=\"wp-caption-text\">In the stand, Ferraz&#8217; networking notepad<\/figcaption><\/figure>\n<p>Golden Agri-Resources (GAR) executive Felipe Ferraz made more than 300 connections throughout the five-day show. \u201cI believe that, with the coronavirus, less onlookers came, so you waste less time with them and strike deals,\u201d the trader said. He sold sugar from Thailand to Ruanda. From Brazil, he\u2019s negotiating sugar exports to West Africa and met new and recurrent clients. <em>Pictured above, Ferraz with his networking pad in the Arab Chamber stand.<\/em><\/p>\n<p>O Primo Log\u00edstica sales executive Andreas Merz believes the show was fruitful not just to meet clients his company already works with but to develop new deals. \u201cIt was surprising. We got new clients and around 30% of the deals we closed in the show were with Middle East-based companies, to transport sweets, candies and coffee,\u201d Merz said.<\/p>\n<p>According to him, the company came to Gulfood mostly to assess business between Brazil and Arabs but struck deals with other countries, too. \u201cWe signed with suppliers from Egypt to export pasta to Sub-Saharan Africa,\u201d he said. \u201cWe had less prospection and more people willing to close deals,\u201d he finished.<\/p>\n<p>Marcelo Turri, exports director at Dinda, a basic food basket company, said that he made 63 connections during the show. \u201cSome we already knew, and we also had new clients. I believe it was quite positive, but getting a business card and networking is just 20% of the work, so now we\u2019ll follow up to generate business in at least 90 days,\u201d he said. Dinda is a company of the Cotia Atlas group. Turri says it\u2019s already a strong brand in the African market, therefore it saw a larger demand than the healthy product line that Cotia Atlas brought to the Arab Chamber stand. \u201cBut closed our first sale of healthy products to the UAE, he said.<\/p>\n<p>NP Zanchetta Cerealista managing partner Caique Zanchetta said that he struck a deal with a new client from Palestine for 300 tonnes of peanuts and increased the volume exported to other clients he has worked before. \u201cWe made connections with several countries, such as Australia, Ukraine, Jordan, Spain, Portugal and Italy. Many came from Algeria and Russia to strike deals, and many competitors from India and Sudan passed by to share prices,\u201d he said. According to him, the show was great, despite having less visitors from Europe and China. \u201cThey didn\u2019t come because of the coronavirus. This was supposed to be packed with Chinese, but other countries came and yielded good deals. The show was great, and we\u2019ll come back next year,\u201d he said.<\/p>\n<p><em>(story continues after photo gallery)<\/em><\/p>\n<div id='gallery-1' class='gallery galleryid-268164 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/andreas-3-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/andreas-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268134\" alt=\"\" aria-describedby=\"gallery-1-268134\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-268134'>\n\t\t\t\tAndreas Merz from O Primo\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/julia-3-2\/'><img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/julia-2-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268140\" alt=\"\" aria-describedby=\"gallery-1-268140\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-268140'>\n\t\t\t\tJulia de Biase\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/zanchetta-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/zanchetta-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268143\" alt=\"\" aria-describedby=\"gallery-1-268143\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-268143'>\n\t\t\t\tZanchetta Family\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/bernardo-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/bernardo-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268137\" alt=\"\" aria-describedby=\"gallery-1-268137\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-1-268137'>\n\t\t\t\tBernardo Sele from Agr\u00edcola Ferrari\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>&nbsp;<\/p>\n<p>Businesswoman Julia de Biase at <a href=\"https:\/\/anba.com.br\/en\/brazilian-brands-launch-products-at-gulfood\/\">Royal Queen A\u00e7a\u00ed<\/a>, a new brand of a\u00e7a\u00ed and date mix launched at Gulfood, made her first sales to Egypt, Saudi Arabia, and Australia and is negotiating with India. \u201cWe also have two meetings here in the UAE with a restaurant chain of organic halal food with a\u00e7a\u00ed-based dishes,\u201d she said. According to Julia, the show was better than expected. \u201cEveryone that passed by were surprised and interested. In fact, date companies from other countries such as Iran, Egypt, Iraq, and Saudi Arabia wanted to know if they could produce their own a\u00e7a\u00ed and date mix, and yes, they can, we just have to assess the quality,\u201d Julia said. She considers producing new a\u00e7a\u00ed and date mix flavors, with strawberries, vanilla, and tropical fruits.<\/p>\n<p>Adalberto Martins at <a href=\"https:\/\/anba.com.br\/en\/brazilian-brands-launch-products-at-gulfood\/\">Aqua Amazon<\/a> really enjoyed the event\u2019s outcomes. \u201cIt was our first time participating, and we certainly want to come next year again. We struck and prospected deals with almost every Arab country and, starting from Dubai and the UAE, we\u2019ll reach other countries due to the connections we made in Gulfood,\u201d he reported. He said that the most interested countries were Saudi Arabia, Kuwait, India, Egypt, some European countries, and mostly the UAE.<\/p>\n<p>Bernardo Sele, a salesman at Agr\u00edcola Ferrari, which exports popcorn and sesame, said that the Arab Chamber stand yielded deals. \u201cWe are at the corridor and had a large flow of visitors. We sold 15 containers of black sesame to Taiwan and India. We also got good prospections with Peru and China, which has sent less people this year,\u201d he said.<\/p>\n<p>A\u00e7a\u00ed Amazonas foreign business director Jo\u00e3o Cl\u00e1udio Gil said that Gulfood acted as a gateway for both the Arab world and other countries in the region. \u201cOver 100 companies were contacted, including distributors, manufacturers and importers. We even got the chance to strike a deal with a Saudi Arabian distributor and received an order from India,\u201d he said. The director said that several Dubai-based companies were interested in distributing their products both in the the manufacturing sector and food service channels.<\/p>\n<p>Key Trade and IBG Trade partner <a href=\"https:\/\/anba.com.br\/en\/brazilian-businessman-starts-company-in-dubai\/\">Davi Sierra<\/a> attended the show and made over 100 connections. \u201cThis year was better than the last because we are more established here now. We have prospects with Turkey, Jordan, Kuwait and India and signed good partnerships with Brazilian cookies, seasoning and sugar companies to represent them here,\u201d he said. \u201cIt was very positive. Let\u2019s see if we can participate in the Arab Chamber stand next year,\u201d he said.<\/p>\n<p>Arab Chamber secretary-general Tamer Mansour also considered the event good. \u201cDespite all the complications the show went through due to the fear of coronavirus, with some companies choosing not to come, the show was great, and we had some pleasant surprises,\u201d Mansour said.<\/p>\n<p>He noticed a larger concentration of Arab businesspeople and less Chinese and Thai. \u201cI was very glad that our members struck deals and partnerships. Gulfood was very good both as a trade show and a business meeting place, and it was great to meet our Arab partners, resume conversations, invite them to come to the Brazil &amp; Arab Countries Economic Forum [to be held in April] and other activities of the Chamber,\u201d he said.<\/p>\n<p><strong>Apex-Brasil<\/strong><\/p>\n<p>The head of Apex-Brasil office in Dubai, Karen Jones, also considered the event\u2019s audience great. \u201cIt was lower in numbers but higher in the quality of meetings. Onlookers didn\u2019t come, and the attendees were more focused in business, the businesspeople that see this as a strategic event they couldn\u2019t give up,\u201d she said. Jones said she expected the coronavirus impact would be great. \u201cBut Dubai business shows have become strategic for several industries besides food, such as the healthcare industry,\u201d she said.<\/p>\n<p>Sabor das \u00cdndias company came to Gulfood for the first time with a stand at Apex-Brasil World Food pavilion. \u201cThe products were very well accepted. We had several business prospections and had meetings to negotiate price, quantity and the adaptation of products to sell here in the UAE. They came eager to buy. They really liked our products based on biquinho pepper, such as antipasti and p\u00e2t\u00e9s. Visitors from India were also interested in the bittersweet line,\u201d said Gustavo Aquino, CEO at the company of sauces and jams with very Brazilian flavors.<\/p>\n<p><em>(story continues after photo gallery)<\/em><\/p>\n<div id='gallery-2' class='gallery galleryid-268164 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/apex-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/apex-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268146\" alt=\"\" aria-describedby=\"gallery-2-268146\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-268146'>\n\t\t\t\tKaren Jones (R) with Apex-Brazil events analysts Monica Ramos (C) and Danielle Freire\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/sabor-das-indias-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/sabor-das-indias-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268155\" alt=\"\" aria-describedby=\"gallery-2-268155\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-268155'>\n\t\t\t\tSabor das \u00cdndias CEO Gustavo Aquino (L) and CFO Diogo Aquino\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/bee-product-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/bee-product-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268149\" alt=\"\" aria-describedby=\"gallery-2-268149\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-268149'>\n\t\t\t\tEssenciale Bee Prodcts president Nivia Alcici\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/anba.com.br\/en\/gulfood-2020-opened-doors-for-brazilians\/byou-2-2\/'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2020\/02\/byou-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-268152\" alt=\"\" aria-describedby=\"gallery-2-268152\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-2-268152'>\n\t\t\t\tB.you A\u00e7a\u00ed partners\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\n<p>Minas Gerais-based company Bee Products came to Gulfood with Apex-Brasil to launch its a\u00e7a\u00ed and propolis and honey mix in the Arab market. The a\u00e7a\u00ed brand is a year and a half old and offers the product only in the foreign market in sugar-free powder and liquid powder, dye-free, natural, and sweetened with honey for both food service and the final consumer.<\/p>\n<p>The company\u2019s president N\u00edvia Alcici said that she has good prospects with the show. \u201cIt was better than I expected. The people\u2019s approach was very professional; we didn\u2019t see many people just visiting. Our product stands out for being supernatural and sweetened with honey and is very healthy,\u201d she said. According to Alcici, very promising connections were made, especially with the UAE, Kuwait, Oman, Bahrain, Egypt and Lebanon, as well as European countries. The company exports to Japan, Spain, England, Malaysia, Australia and Kuwait.<\/p>\n<p>B.You A\u00e7a\u00ed director Mauricio Matos said that the show\u2019s prospect were better this year because the <a href=\"https:\/\/anba.com.br\/en\/b-you-brazilian-organic-acai-wins-dubai\/\">company<\/a> now has a retail distributor working on the UAE market. \u201cWe managed to close a deal with a local distributor specialized in frozen products to serve a whole hotel, restaurant and caf\u00e9 chain, and our main mission in the show was finding distributors to other countries in the Gulf region and North Africa, where we had a very good demand, and we are talking with several companies,\u201d he said.<\/p>\n<p>He believes that the market will expand. \u201cWe managed to have a better filter and be more assertive this time. We\u2019re very optimist. Depending on how things will progress from now on, we consider opening a subsidiary here in the Free Zone, as we did in Europe last year, which is being quite successful. We firmly believe in that to better serve the other countries in the region,\u201d he said.<\/p>\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-268123\">Bruna Garcia\/ANBA<\/div>\n<div class=\"credits-overlay\" data-target=\".wp-image-268166\">Bruna Garcia\/ANBA<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Despite coronavirus, which reduced the number of Asian visitors, the show had positive outcomes and business perspectives for Brazilian companies. Several exhibitors struck deals and got new clients.<\/p>\n","protected":false},"author":2305,"featured_media":268123,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107,114],"tags":[13900,13975,13976,9820,13893,13977,13831,13978,9621,13979,13980,13902,6689,13919,13981,13834,13982,13973,13983,13904,13892,13795],"class_list":{"0":"post-268164","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities","8":"category-news","9":"tag-acai-amazonas-en","10":"tag-acai-and-propolis-and-honey-mix","11":"tag-andreas-merz-en","12":"tag-apex-brasil-en","13":"tag-aqua-amazon-en","14":"tag-b-you-acai-en","15":"tag-davi-sierra-en","16":"tag-diogo-aquino-en","17":"tag-dubai-en","18":"tag-essenciale-en","19":"tag-felipe-ferraz-en","20":"tag-gar-en","21":"tag-gulfood","22":"tag-ibg-trade-en","23":"tag-karen-jones-en","24":"tag-key-trade-en","25":"tag-mauricio-matos-en","26":"tag-mauricio-matos","27":"tag-nivia-alcici-en","28":"tag-o-primo-logistica-en","29":"tag-royal-queen-acai-en","30":"tag-sabor-das-indias-en"},"wps_subtitle":"Despite coronavirus, which reduced the number of Asian visitors, the show had positive outcomes and business perspectives for Brazilian companies. Several exhibitors struck deals and got new clients.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/268164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2305"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=268164"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/268164\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/268123"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=268164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=268164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=268164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}