{"id":273753,"date":"2020-05-22T18:24:11","date_gmt":"2020-05-22T21:24:11","guid":{"rendered":"https:\/\/anba.com.br\/?p=273753"},"modified":"2020-05-22T19:49:40","modified_gmt":"2020-05-22T22:49:40","slug":"webinar-to-delve-into-digital-change-in-times-of-crisis","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/webinar-to-delve-into-digital-change-in-times-of-crisis\/","title":{"rendered":"Webinar to delve into digital change in times of crisis"},"content":{"rendered":"

S\u00e3o Paulo \u2013 The revolution that digital change is ushering in amid the Covid-19 pandemic will be the topic of an online conference next Wednesday (27) at 9 am. Hosted by the Arab Brazilian Chamber of Commerce<\/strong><\/a>, the webinar \u201cDigital transformation in times of crisis: change and adaptability\u201d will see Brazilian and Arab specialists delve into the challenges posed by the pandemic and the resulting tech and innovation drive towards digital environments.<\/p>\n

\"\"<\/a>
Silvio Meira will be one of the speakers<\/figcaption><\/figure>\n

Speakers will be The Digital Strategy Company chief scientist and Cesar School professor emeritus Silvio Meira, Egyptian startup Robusta CEO Hussein Mohieldin (pictured at the top of this page), and Arab Chamber president Rubens Hannun and secretary-general Tamer Mansour.<\/p>\n

Mansour notes that the point of the webinar is to portray digital change as a pandemic-fueled revolution. \u201cWe will discuss the fast-tracking of technology projects ranging from communication and media tools to projects which businesses already had in mind, like blockchain and proprietary platforms. This was always being put on paper, but it would never come to pass. The pandemic has changed that,\u201d he said.<\/p>\n

Mansour said businesses must adapt to technology in order to put their plans to work. \u201cWe would like to invite businesses to join this new wave of technology and innovation. It\u2019s in our interest to have Brazilian companies adapt, because we will be needing technologies and digital marketing for a long time. Our idea is to embrace a learning model on how to get started on technologies,\u201d he said.<\/p>\n

Robusta CEO Hussein Mohieldin will provide an Arab perspective in the webinar by discussing the experiences of his corporate e-commerce solutions company, whose client list includes the likes of Mondelez, Pepsico, P&G. It watched business skyrocket amid the pandemic. Silvio Meira, a Brazilian scientist, professor, entrepreneur and investor active in software engineering and innovation, will go over the changes taking place in Brazil. He\u2019s a go-to source as the cofounder of Cesar and the Porto Digital startup cluster, likened by many to a Brazilian Silicon Valley.<\/p>\n

Arab Chamber Marketing manager Karina Cassapula explains that the debate will showcase how different brands are adapting to the new global scenario. \u201cFaced with the challenges of the pandemic, the businesses that are prepared for rapid change are doing better and getting more positive exposure at this time. The idea of the webinar is to show how digital transformation impacts business dynamics amid unprecedented day-to-day challenges experienced by companies and institutions in Brazil and the Arab countries,\u201d he concluded.<\/p>\n

Registrations are open free of charge. Simultaneous translation into English and Brazilian Portuguese will be available.\u00a0 Also to be featured by interacting and asking questions will be Solinftec CEO Rodrigo Iafelice dos Santos, Ad\u00e9lia Mendon\u00e7a Cosmetics chairwoman Ad\u00e9lia Mendon\u00e7a and Metro Brazil CEO Alaa Kara Ali.<\/p>\n

Quick facts<\/strong><\/p>\n

Webinar – Digital transformation in times of crisis: change and adaptability
\nMay 27, 9 am-10:30 pm
\nSimultaneous translation into English and Brazilian Portuguese
\nClick here <\/a>\u00a0to register<\/p>\n

Translated by Gabriel Pomerancblum<\/strong><\/p>\n

Press Release<\/div>\n
Divulga\u00e7\u00e3o<\/div>\n","protected":false},"excerpt":{"rendered":"

The conference hosted by the Arab Chamber will feature The Digital Strategy Company chief scientist Silvio Meira and Egyptian startup Robusta CEO Hussein Mohieldin. They will discuss how the crisis is driving technology projects.<\/p>\n","protected":false},"author":2324,"featured_media":273729,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[114],"tags":[9859,12363,4639,14891,15464,14535,15460,14803,15789],"class_list":{"0":"post-273753","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"tag-arab-chamber-en","9":"tag-arabes-en","10":"tag-camara-arabe-en","11":"tag-covid","12":"tag-digital-transformation","13":"tag-pandemic","14":"tag-transformacao-digital","15":"tag-webinar","16":"tag-webinar-2-en"},"wps_subtitle":"The conference hosted by the Arab Chamber will feature The Digital Strategy Company chief scientist Silvio Meira and Egyptian startup Robusta CEO Hussein Mohieldin. They will discuss how the crisis is driving technology projects. ","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/273753","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2324"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=273753"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/273753\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/273729"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=273753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=273753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=273753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}