{"id":287125,"date":"2021-01-15T07:00:02","date_gmt":"2021-01-15T10:00:02","guid":{"rendered":"https:\/\/anba.com.br\/?p=287125"},"modified":"2021-01-15T14:41:44","modified_gmt":"2021-01-15T17:41:44","slug":"brazilian-franchise-sector-lures-foreigners","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazilian-franchise-sector-lures-foreigners\/","title":{"rendered":"Brazilian franchise sector lures foreigners"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 A population estimated at over 210 million across a huge territory makes Brazil a natural destination for investments, including in franchise businesses. <em>Pictured above is an Havaianas store \u2013 the brand is a Brazilian Franchising Association (ABF) member.<\/em><\/p>\n<p>As per ABF figures, in 2019 Brazil had 214 international brands operating in the sector, up 13% from 2018. They were from 30 different countries, particularly the United States, Portugal and Spain and across all business forms: own units, franchisees, master franchisees, area developers, exports, and joint ventures.<\/p>\n<ul>\n<li>Find out more about <a href=\"https:\/\/anba.com.br\/en\/category\/news\/economy\/\">Economy<\/a><\/li>\n<\/ul>\n<p>Part of what makes Brazil an appealing investment destination is the country\u2019s cultural diversity due to its many immigrants. Besides the abovementioned countries, ABF international manager Bruno Amado says there\u2019s space for Arabs, who have been in Brazil for a long time and contributed to its developments.<\/p>\n<figure id=\"attachment_287118\" aria-describedby=\"caption-attachment-287118\" style=\"width: 195px\" class=\"wp-caption alignleft\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-287118 size-medium\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2021\/01\/ABF-bruno-amado-195x300.jpeg\" alt=\"\" width=\"195\" height=\"300\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2021\/01\/ABF-bruno-amado-195x300.jpeg 195w, https:\/\/anba.com.br\/wp-content\/uploads\/2021\/01\/ABF-bruno-amado.jpeg 533w\" sizes=\"(max-width: 195px) 100vw, 195px\" \/><figcaption id=\"caption-attachment-287118\" class=\"wp-caption-text\">ABF international manager Bruno Amado: Crisis creates opportunities<\/figcaption><\/figure>\n<p>\u201cThe presence of foreign franchises in Brazil has grown over the years, but it\u2019s a market to be explored,\u201d says Amado.<\/p>\n<p>As per ABF figures, in 2019 the sector saw an increase in revenue, number of units and jobs created and was expected to keep growing in 2020 based on the Brazilian economy recovery. But the pandemic came and affected these plans.<\/p>\n<p>\u201cThe figures are not closed yet, but the forecast is a decrease in revenue, number of units and chains. But, with the low interest rate and the reduced number of jobs, for example, the franchise sector lures people interested in having their own businesses and potential investors,\u201d says Amado.<\/p>\n<p>\u201cWe know that periods of crisis create new opportunities, and entrepreneurs and investors, including from other countries, can benefit,\u201d he says.<\/p>\n<p><em>*Special ANBA report by Marcos Carrieri.<\/em><\/p>\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-205578\">Nelson Almeida\/AFP<\/div>\n<div class=\"credits-overlay\" data-target=\".wp-image-287118\">ABF\/Press release<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Population, continental size and cultural diversity makes Brazil an address for foreign companies that want to franchise.<\/p>\n","protected":false},"author":2317,"featured_media":205578,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[114],"tags":[18775,18776,18768,18773,18774,9977,18767,10014,2921],"class_list":{"0":"post-287125","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-news","8":"tag-abf-en","9":"tag-arezzo-en","10":"tag-arezzo","11":"tag-brazilian-franchises","12":"tag-foreign-investors","13":"tag-franchise","14":"tag-investidores-estrangeiros","15":"tag-investment-en","16":"tag-opportunity"},"wps_subtitle":"Population, continental size and cultural diversity makes Brazil an address for foreign companies that want to franchise.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/287125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=287125"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/287125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/205578"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=287125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=287125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=287125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}