{"id":303966,"date":"2021-12-08T14:50:26","date_gmt":"2021-12-08T17:50:26","guid":{"rendered":"https:\/\/anba.com.br\/?p=303966"},"modified":"2021-12-08T20:55:43","modified_gmt":"2021-12-08T23:55:43","slug":"brazils-piccadilly-to-open-two-stores-in-qatar-in-2022","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazils-piccadilly-to-open-two-stores-in-qatar-in-2022\/","title":{"rendered":"Brazil\u2019s Piccadilly to open two stores in Qatar in 2022"},"content":{"rendered":"

S\u00e3o Paulo \u2013 Brazilian company Piccadilly<\/strong> will open two stores in Qatar in 2022. The announcement was made by Ana Carolina Grings, vice president and Product Development director of the brand, during the last day of the Global Halal Brazil (GHB) business forum. Grings participated in the panel \u201cHalal<\/strong> and new market niches (tourism and fashion<\/strong>).\u201d Pictured above, one of the brand\u2019s models.<\/em><\/p>\n

The footwear<\/strong> brand already has 12 points of sale in Kuwait<\/strong> and three in Saudi Arabia<\/strong>. \u201cA great news is we will open two new stores in Qatar<\/strong> in 2022,\u201d declared Grings. Piccadilly exports 35% of its production and, of this total, 15% is destined to the Arab countries.<\/p>\n

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Grings announced the new stores during the Global Halal Brazil Business Forum<\/em><\/figcaption><\/figure>\n

The same models the company sells on the domestic market are also shipped abroad. \u201cWe do not have an exclusive international line, and this is possible because we have an extensive portfolio. We have always been to international shows, which enabled the brand to be seen around the world,\u201d said the director.<\/p>\n

In the Arab market, the most sought shoes<\/strong> of the brand are high heels<\/strong> and golden tones. \u201cThe Arab consumers like more refined products. The distributor has the autonomy to have the product in the colors and materials best suitable to the local market,\u201d she explained.<\/p>\n

The profile, however, has been undergoing a transformation moment. \u201cAmid the pandemic, we saw a momentous change in consumer behavior, and we started to sell more sneakers<\/strong> in these markets. We noticed a slight change in this Arab market,\u201d pointed out Grings.<\/p>\n

The forum began on December 6 and ended this Wednesday (8), with the sponsorship of the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), BRF, Pantanal Trading, Portonave, and Iceport. The presentation was by journalist Renata Maron. The event was organized by the Arab Brazilian Chamber of Commerce<\/strong> (ABCC) and the Federation of Muslim Associations of Brazil (FAMBRAS Halal).<\/p>\n

Follow the complete forum coverage:<\/em><\/p>\n