{"id":319346,"date":"2022-10-16T08:50:12","date_gmt":"2022-10-16T11:50:12","guid":{"rendered":"https:\/\/anba.com.br\/?p=319346"},"modified":"2022-10-18T15:55:50","modified_gmt":"2022-10-18T18:55:50","slug":"how-the-cup-is-making-qatar-bridge-the-accessibility-gap","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/how-the-cup-is-making-qatar-bridge-the-accessibility-gap\/","title":{"rendered":"How the Cup is making Qatar bridge the accessibility gap"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 <strong>Accessibility <\/strong>actions have grown exponentially in <strong>Qatar<\/strong> in recent years. So says <strong>Jos\u00e9lia Neves<\/strong>, professor at <a href=\"https:\/\/www.hbku.edu.qa\/en\" target=\"_blank\" rel=\"noopener\">Hamad Bin Khalifa University<\/a> in Qatar and one of the Gulf country\u2019s leading experts in the field. She believes the World Cup to be held in Qatar in November is one of the factors that have spurred investments to make venues and events more accessible.<\/p>\n<p>\u201cDue to the World Cup, thanks to FIFA impositions, and above all because the country is now more accepting of \u00a0persons with disabilities, the opportunity arose to reinforce efforts that were already being made across the country. I\u2019d say that the World Cup was a driver for what was already in progress, but that needed a push for greater visibility,\u201d she told ANBA.<\/p>\n<p>Born in Mozambique, she has lived in Qatar for nine years and saw an improvement in <strong>inclusion<\/strong>. \u201cThis does not mean that Qatar is an accessible country. I would say that the topic has never been as discussed as it is now, and very meaningful progress is visible. Those of us who have worked in the field for quite some time believe we are living a major turning point in inclusion and accessibility in Qatar and consequently in the Arab world. And who knows what the global repercussions will be, for such a megaevent is bound to activate the butterfly effect,\u201d she added.<\/p>\n<p><strong>The last decade in Qatar<\/strong><\/p>\n<p>When she was selected to be part of the team that would found the first master\u2019s degree in Audiovisual Translation in the Arab world, Neves knew her experience would be worthwhile. \u201cMy basic training is in languages and translation. But I specialized in accessible communication and inclusion. When I was hired to teach audiovisual translation, it was inevitable that I would \u00a0introduce accessibility issues in my curriculum. This region had never addressed subtitling for the deaf or audio description for the blind before. I have trained those people that are now the field experts in the Arab context,\u201d she revealed.<\/p>\n<p><em>Here\u2019s more on this:<\/em><\/p>\n<ul>\n<li><a href=\"https:\/\/anba.com.br\/en\/qatars-university-professor-participates-in-panel-in-rio\/\">Qatar\u2019s university professor participates in panel in Rio<\/a><\/li>\n<li><a href=\"https:\/\/anba.com.br\/en\/brazilian-accessibility-startup-awarded-in-dubai\/\">Brazilian accessibility startup awarded in Dubai<\/a><\/li>\n<\/ul>\n<p>She has also seen results in the domain of multisensorial communication. These are mediation strategies that create inclusive experiences in exhibitions, shows and events. \u201cWe have worked with museums and cultural spaces, schools, media \u2013 television and film \u2013 with partners in tourism and hospitality, sports, entertainment and leisure. We have carried out audits, provided training and consulting. Countless activities. We\u2019ve trained an Action Research group, the <a href=\"https:\/\/www.hbku.edu.qa\/sites\/default\/files\/access_hub_-_presentation_final_1.pdf\" target=\"_blank\" rel=\"noopener\">Access Hub<\/a>, that coordinates all the university\u2019s efforts in the field. It is through the Access Hub that we work in community,\u201d she concluded.<\/p>\n<p><strong>2022 World Cup<\/strong><\/p>\n<figure id=\"attachment_319333\" aria-describedby=\"caption-attachment-319333\" style=\"width: 225px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-medium wp-image-319333\" src=\"https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026-225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" srcset=\"https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026-225x300.jpg 225w, https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026-768x1024.jpg 768w, https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026-1152x1536.jpg 1152w, https:\/\/anba.com.br\/wp-content\/uploads\/2022\/10\/IMG-20180307-WA0026.jpg 1200w\" sizes=\"(max-width: 225px) 100vw, 225px\" \/><\/a><figcaption id=\"caption-attachment-319333\" class=\"wp-caption-text\">Jos\u00e9lia Neves has been in Qatar for almost a decade and sees accessibility gaining space.<\/figcaption><\/figure>\n<p>She told ANBA more details about what has happened in the moments leading up to Qatar\u2019s World Cup. \u201cThe Access Hub is intensely involved in supporting the country\u2019s efforts to make it \u2018the most accessible World Cup in history,\u2019 as the country\u2019s high officials have put it. I\u2019m deeply involved in training the volunteers who will support persons with disability during the event. I took part in the training of those who will be delivering audio descriptive commentaries during the football matches, and I will be with my students delivering live audio description during the main ceremonies,\u201d she said.<\/p>\n<p>She believes her work for the World Cup will be the most important she has ever done. \u201cIt will have a direct impact on people from across the world,\u201d she stressed.<\/p>\n<p>But her team also supports cultural activities across the Arab country by creating elements to mediate spaces and events. At Hamad Bin Khalifa University (HBKU), which is part of <a href=\"https:\/\/www.qf.org.qa\/\" target=\"_blank\" rel=\"noopener\">Qatar Foundation<\/a> at Education City, she says that all professors are actively involved in the topics they teach. \u201cAll teaching is focused on innovation, research, and in the case of my center, on social justice topics. So, our days are divided into applied research, outreach projects with the community, and classes,\u201d she said.<\/p>\n<p>Neves argues that Qatar invests greatly in education across all levels. The Qatar Foundation, she explains, is the most interesting example of the country\u2019s educational system as it brings together all educational levels and domains, and it plays a major role in raising awareness towards inclusion.<\/p>\n<p>At an international level, Neves continues working with institutions from Portugal and other countries. She belongs to two research groups, <a href=\"https:\/\/accessibleportugal.com\/\" target=\"_blank\" rel=\"noopener\">Accessible Portugal<\/a> and <a href=\"https:\/\/www.transmediaresearchgroup.com\/\" target=\"_blank\" rel=\"noopener\">TransMEdia Research Group<\/a>. Furthermore, Neves collaborates with other universities and maintains a close relationship with her Brazilian peers. \u201cI\u2019ve worked a lot with colleagues from Brazil since 2000. I\u2019ve traveled many times to provide training, participate in meetings, be part of projects, and provide consultation. I hope to continue joining forces,\u201d she stressed.<\/p>\n<p>Through this connection, the researcher believes that educational projects could be developed between Qatar and Brazil. However, Neves notes that this requires that language barriers are overcome for such partnership to take place.<\/p>\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-319329\">Personal archive\/Jos\u00e9lia Neves<\/div>\n<div class=\"credits-overlay\" data-target=\".wp-image-319333\">Personal archive\/Jos\u00e9lia Neves<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Until recent years, few people were talking about subtitles for the deaf or audio description for the blind, says professor working for Qatar\u2019s World Cup.<\/p>\n","protected":false},"author":2324,"featured_media":319329,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[3066,109],"tags":[23615,35716,13601,35710,35711,12737,31203,23860,35715,35717,7754,35714,9598,15083,35712,35713,3047],"class_list":{"0":"post-319346","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-society","8":"category-sports","9":"tag-2022-cup","10":"tag-access-hub-en","11":"tag-accessibility","12":"tag-audio-description","13":"tag-blind","14":"tag-catar-ar","15":"tag-copa-2022-en","16":"tag-copa-do-mundo-en","17":"tag-deaf","18":"tag-hamad-bin-university-en","19":"tag-inclusion","20":"tag-multisensorial","21":"tag-qatar-en","22":"tag-qatar-foundation-en","23":"tag-qatars-world-cup","24":"tag-subtitling","25":"tag-world-cup"},"wps_subtitle":"Until recent years, few people were talking about subtitles for the deaf or audio description for the blind, says professor working for Qatar\u2019s World Cup.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/319346","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2324"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=319346"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/319346\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/319329"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=319346"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=319346"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=319346"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}