S\u00e3o Paulo \u2013 The largest flower-growing hub in Brazil is located in the interior of the state of S\u00e3o Paulo, in the city of Holambra, 130 kilometres away from the capital. Little by little, however, another region is gaining space when it comes to flowers and ornamental plants: the Ribeira Valley, in the south of the state. There, approximately 40 entrepreneurs from the municipalities of Iguape and Pariquera-a\u00e7u comprise a group that is willing to produce more and better from now on, with future plans of exporting. With the support of the Brazilian Micro and Small Business Support Service (Sebrae), the group has just released a catalogue featuring 45 different species that they grow. The objective is to use the material for promotion among potential clients. <\/p>\n
\u201cRight now, our main concern is with improving the technical quality of our work, and thus produce better,\u201d explains Clayton Negri, a farmer affiliated with the Society of Friends and Farmers of Itimirim (Sampi), from the city of Iguape. According to him, a training program implemented together with the Sebrae\u2019s Ribeira Valley office is teaching trimming techniques, the right time to harvest, and even the best time of day to do it (in the morning). <\/p>\n
Advocating the use of the plants that he grows, mostly for decorative purposes, Negri says that in the future, the Arabs may be good clients of varieties such as Heliconia and Spathiphyllum, for instance. \u201cThe plants are most appreciated in countries where the vegetation is not so abundant, as is the case with the Middle East,\u201d he claims. <\/p>\n
The president of the Association of Ornamental Plant Growers of the Conchal Neighbourhood of Pariquera-a\u00e7u (APPOC), Valdecir Gomes, also believes that the Arabs may come to be buyers of the species grown at the Ribeira Valley. \u201cWe can certainly close interesting deals with importers from those countries,\u201d he explains. According to Gomes, flowers and plants from Pariquera-a\u00e7u are already sold to foreign countries, but sales are made through intermediaries who buy from local farmers to export. \u201cWe need to increase our production and gain space in the domestic market first, so as to reduce the action of intermediaries,\u201d he says. <\/p>\n
According to Gomes, ornamental plant farming in the municipality began over 20 years ago, with Anthurium. The association was established in 2006. \u201cWe want to grow and help promote the habit of using flowers for decoration,\u201d he says. \u201cIn the Netherlands, for instance, it is even possible to buy ornamental flowers at gas stations,\u201d he claims. <\/p>\n
According to the manager of the Sebrae\u2019s regional office at Ribeira Valley, Roberto Nunes Pupo, the catalogue of plants grown in the region is going to help farmers encourage consumption for decorative purposes, stimulating sales. \u201cThe material includes information for growers and laymen, and will be promoted at events for the sector,\u201d explains Pupo, betting on the success of Cordyline terminalis, Tibouchina granulosa, Bromeliaceae and Aizoaceae in the region.<\/p>\n
*Translated by Gabriel Pomerancblum<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"
Ornamental plant producers from the interior of the state of S\u00e3o Paulo are working, training to increase their output, and are already dreaming of exporting to the Middle East.<\/p>\n","protected":false},"author":2314,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[91],"tags":[],"class_list":{"0":"post-34629","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-economy"},"wps_subtitle":"Ornamental plant producers from the interior of the state of S\u00e3o Paulo are working, training to increase their output, and are already dreaming of exporting to the Middle East.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/34629","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2314"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=34629"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/34629\/revisions"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=34629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=34629"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=34629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}