{"id":358833,"date":"2023-09-13T19:23:25","date_gmt":"2023-09-13T22:23:25","guid":{"rendered":"https:\/\/anba.com.br\/brazilian-furniture-brand-breton-to-open-store-in-dubai\/"},"modified":"2024-03-22T16:58:44","modified_gmt":"2024-03-22T19:58:44","slug":"brazilian-furniture-brand-breton-to-open-store-in-dubai","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazilian-furniture-brand-breton-to-open-store-in-dubai\/","title":{"rendered":"Brazilian furniture brand Breton to open store in Dubai"},"content":{"rendered":"<p>S\u00e3o Paulo \u2013 Brazilian furniture manufacturer Breton <em>(pictured above)<\/em> will open its first point of sale outside the country this year. The store is expected to open in November on Al Wasl Road, in the Al Wasl district, famous for being home to cultural attractions, luxury boutiques, restaurants, and cafes in Dubai, United Arab Emirates. The products will be made in Brazil and exported to the Arab country. According to Breton\u2019s CEO, Andr\u00e9 Rivkind, the opening is part of the company\u2019s expansion and internationalization project, which envisions opening 30 units inside and outside Brazil by 2025.<\/p>\n<figure id=\"attachment_335436\" aria-describedby=\"caption-attachment-335436\" style=\"width: 198px\" class=\"wp-caption alignleft\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-335436 \" src=\"http:\/\/anba.com.br\/wp-content\/uploads\/2023\/09\/Andre-Rivkind-400x600.jpg\" alt=\"\" width=\"198\" height=\"297\" \/><figcaption id=\"caption-attachment-335436\" class=\"wp-caption-text\"><em>Rivkind: All-Brazilian design and focus on the UAE<\/em><\/figcaption><\/figure>\n<p>\u201cIn 2023, the goal of internationalization became a reality, with the opening of our first store in Dubai scheduled for November. This decision to expand our operations results from a carefully planned growth strategy driven by the international market\u2019s interest in Brazilian design. This represents a significant step in our journey, a milestone for Breton,\u201d said Rivkind.<\/p>\n<p>Beyond manufacturing and selling, the company creates and develops furniture and accessories for internal and external areas with high added value for households, corporate buildings, hotels, restaurants, and condominiums. Among Breton\u2019s characteristics, Rivkind highlights entirely Brazilian design, innovation, quality, sophistication, customization, and initiatives favoring sustainability.<\/p>\n<p>According to Rivkind, Dubai was chosen because of its \u201ccosmopolitan nature,\u201d a destination for high-end products, and its potential to generate business. \u201cThe city is widely recognized for its constantly expanding market, which attracts a sophisticated audience from all over the world who value high-quality products, durability, and exclusive design,\u201d he said.<\/p>\n<p>Breton is a family company established over 50 years ago. It operates all over Brazil, which, according to the executive, helps the company in its internationalization process. \u201cThe public in Dubai, which has almost four million people, is mainly made up of foreigners; around 92% of people living in the emirate are from other countries. Breton has a portfolio of products and accessories capable of meeting the demand for projects of the most varied styles, whether contemporary or classic,\u201d said the executive.<\/p>\n<p><strong>Translated by El\u00fasio Brasileiro<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Specializing in the design and production of luxury furniture, the company is preparing to open its first point of sale outside Brazil in November. The store will be on Al Wasl Road, a district home to high-end boutiques, cafes, and restaurants.<\/p>\n","protected":false},"author":2317,"featured_media":351163,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107],"tags":[6542,1824,45196,29758,26555,3667,29322,3142,3143],"class_list":{"0":"post-358833","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities","8":"tag-brasileiro","9":"tag-brazilian","10":"tag-breton","11":"tag-design-en-2","12":"tag-dubai-en-2","13":"tag-innovation","14":"tag-inovacao-en","15":"tag-loja","16":"tag-store"},"wps_subtitle":"Specializing in the design and production of luxury furniture, the company is preparing to open its first point of sale outside Brazil in November. The store will be on Al Wasl Road, a district home to high-end boutiques, cafes, and restaurants.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/358833","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=358833"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/358833\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/351163"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=358833"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=358833"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=358833"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}