![\"\"](\"https:\/\/anba.com.br\/wp-content\/uploads\/2023\/11\/WhatsApp-Image-2023-11-14-at-09.17.37-600x450.jpeg\")
According to S\u00e1, the event opened with a presentation and debate on the use of AI. Throughout the day, the conference\u2019s main stage was dominated by debates about this technology and its challenges, such as maintaining jobs in the communications sector and the tools it can provide to make communicators\u2019 work more efficient.<\/p>\n
\u201cThe conference discussed the fear that it could replace jobs in the media sector, with all [the speakers] saying that technology is great, but nothing can replace the human experience to tell stories and present different points of view. Artificial Intelligence comes to help in this sense,\u201d said S\u00e1.<\/p>\n
Another topic that dominated the talks was sustainability and the importance of the media\u2019s role in presenting to the world the challenges global warming already poses to society. The emirate of Dubai, neighboring Abu Dhabi, will host the United Nations Conference on Climate Change, COP28, from November 30 to December 12.<\/p>\n \u201cSomething [the speakers] mentioned a lot was that climate change plays a critical role in the issue of denying fake news<\/em>, of being an intermediary of what is happening and clarifying this to the public,\u201d said S\u00e1.<\/p>\n In addition to ANBA, other Brazilian entities are at the event. On the first day of the event, the director of Children\u2019s Policies and Law at Funda\u00e7\u00e3o Alana \u2013 a Brazilian children\u2019s support organization \u2013 Pedro Hartung, participated in panels on climate action and influencers, content creation, and communication about climate changes. Also according to S\u00e1, Brazil\u2019s SBT television network is participating in the event as an exhibitor.<\/p>\n On the second day of the conference, the main themes related to the media will be education and sustainability. On the last day, topics such as tolerance, innovation, challenges of print media, sports, and the role of women in sports journalism will be on the conference talks and panels program. ESPN Brasil sports narrator Luciana Mariano will participate in one of the panels.<\/p>\n Translated by El\u00fasio Brasileiro<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":" The conference held in Abu Dhabi presents and discusses trends in the communication sector with the use of new digital tools and reaffirms the importance of journalistic coverage on topics that are already a reality, such as global warming. Bruno de S\u00e1 represents the Brazil-Arab News Agency at the event.<\/p>\n","protected":false},"author":2317,"featured_media":357271,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[95,103],"tags":[559,8266,46344,2157,1936,5576,36622,15461,4610,46606,46599,35968,4612,4697,4691,3776,2299,3777,4731],"class_list":{"0":"post-359023","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-innovation","8":"category-sustainability","9":"tag-arab-brazilian-chamber-of-commerce","10":"tag-artificial-intelligence","11":"tag-challenges","12":"tag-conference","13":"tag-congress","14":"tag-congresso","15":"tag-cop28-en","16":"tag-desafios","17":"tag-empregos","18":"tag-human","19":"tag-humana-cop28","20":"tag-inteligencia-artificial-en-2","21":"tag-jobs","22":"tag-media","23":"tag-midia","24":"tag-nacoes-unidas","25":"tag-sustainability","26":"tag-united-nations","27":"tag-wam"},"wps_subtitle":"The conference held in Abu Dhabi presents and discusses trends in the communication sector with the use of new digital tools and reaffirms the importance of journalistic coverage on topics that are already a reality, such as global warming. Bruno de S\u00e1 represents the Brazil-Arab News Agency at the event.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/359023","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=359023"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/359023\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/357271"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=359023"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=359023"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=359023"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/anba.com.br\/wp-content\/uploads\/2023\/11\/congresso-midia-3-600x450.jpeg\")