{"id":367817,"date":"2024-06-05T14:48:40","date_gmt":"2024-06-05T17:48:40","guid":{"rendered":"https:\/\/anba.com.br\/?p=367817"},"modified":"2024-06-05T14:48:43","modified_gmt":"2024-06-05T17:48:43","slug":"reading-platform-seeks-partners-in-sharjah","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/reading-platform-seeks-partners-in-sharjah\/","title":{"rendered":"Reading platform seeks partners in Sharjah"},"content":{"rendered":"\n

S\u00e3o Paulo \u2013 Reading platform \u00c1rvore<\/a> has impacted 200,000 educators and two million Brazilian students with solutions that help broaden read rates in Brazil. In Abril, its head of content, Camila Cabete, was in Sharjah, United Arab Emirates. She went to the emirate to better learn about its market and explore opportunities for the platform in the Arab world.<\/p>\n\n\n

\n
\"\u00c1rvore
\u00c1rvore offers digital books from across the world in different languages<\/figcaption><\/figure>\n<\/div>\n\n\n

\u201cWe\u2019re interested in strengthening ties with both publishing houses and content makers and the education market. My participation was more as a publisher, but we want to do tests and customizations for the Arab world. We [Brazil and the Arab countries] have remarkably similar challenges in terms of large territories, and I believe we can be an ally in education and skill development for the 21st century,\u201d Cabete told ANBA. She went to Sharjah following her approval to join a program for guests of the book conference in the emirate.<\/p>\n\n\n\n

\u00c1rvore works with public and private schools in Brazil, and it can replicate this in other countries, Cabete says. \u201cThis is what we aimed for \u2013 showcasing our work and brainstorming ways to help, which challenges we can tackle. We\u2019re ready to cater and listen to public and private sectors,\u201d she said.<\/p>\n\n\n\n

Book reading reaches the farthest corners<\/strong><\/h2>\n\n\n\n

\u00c1rvore was established in 2014. Since then, it has struck partnerships with schools and governments across Brazil. Digital books on the platform are able to get to places that would be hard for physical books to reach. Book and newspaper reading is part of what the company offers. Students can use the platform to broaden their knowledge reached by reading via unique gamified complementary activities.<\/p>\n\n\n\n

Read more:<\/em>
S\u00e3o Paulo and Sharjah universities pen MoU for COP30<\/a><\/em><\/p>\n\n\n\n

\u201cWe have a large reading skill gap in the country that the pandemic further aggravated. By using the platform, we can take books from publishers and authors from around the world to the farthest corners of the country with a much smaller structure than it\u2019d be required to distribute paper books. This democratizes knowledge and contributes to digital literacy and the best practices associated with using technology and the Internet,\u201d says Cabete. The company was first founded by Danielle Brants and Jo\u00e3o Leal. In 2019 then-\u00c1rvore de Livros merged with Guten, which specialized in training readers based on news.<\/p>\n\n\n\n

Translated by Guilherme Miranda<\/strong><\/p>\n

Supplied<\/div>","protected":false},"excerpt":{"rendered":"

\u00c1rvore brings together in one app books and newspapers in different languages to develop the students\u2019 taste for reading. In April, a representative from the platform was in Sharjah to discover opportunities for building up a version for the Arab world.<\/p>\n","protected":false},"author":2317,"featured_media":367775,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107],"tags":[48399,49705,49703,614,49704,49590,12303,2650],"class_list":{"0":"post-367817","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities","8":"tag-arab-2","9":"tag-arvore-3","10":"tag-customization","11":"tag-platform","12":"tag-reading","13":"tag-schools","14":"tag-sharjah-en","15":"tag-united-arab-emirates"},"wps_subtitle":"\u00c1rvore brings together in one app books and newspapers in different languages to develop the students\u2019 taste for reading. In April, a representative from the platform was in Sharjah to discover opportunities for building up a version for the Arab world.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/367817","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=367817"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/367817\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/367775"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=367817"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=367817"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=367817"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}