{"id":374527,"date":"2024-09-19T14:05:52","date_gmt":"2024-09-19T17:05:52","guid":{"rendered":"https:\/\/anba.com.br\/?p=374527"},"modified":"2024-09-19T14:05:57","modified_gmt":"2024-09-19T17:05:57","slug":"halal-project-seeks-clients-at-malaysia-trade-fair","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/halal-project-seeks-clients-at-malaysia-trade-fair\/","title":{"rendered":"Halal project seeks clients at Malaysia trade fair"},"content":{"rendered":"\n

S\u00e3o Paulo \u2013 The Brazilian companies that participated in MIHAS, the world\u2019s largest halal food and beverage fair, made contacts, scoped out clients, and showcased made-in-Brazil products fit for Muslim consumption to attendees from various countries. Participating in the show through the Halal do Brazil<\/a> project booth were meat companies BRF, Jaguafrangos and Seara, corn-based products manufacturer Milh\u00e3o, and the trading company WMS Foods.<\/p>\n\n\n

\n
\"The
The Halal do Brasil project booth was visited by local officials and potential buyers of food products made in the Latin American country<\/figcaption><\/figure>\n<\/div>\n\n\n

The Halal do Brasil project is spearheaded by the Arab-Brazilian Chamber of Commerce<\/strong> (ABCC) and the Brazilian Trade and Investment Promotion Agency (ApexBrasil) to promote halal products made in the Latin American country abroad. Although it is not a Muslim-majority country itself, Brazil is the world\u2019s largest producer of meat and has numerous food and beverage companies that are certified and manufacture products in accordance with Islamic standards.<\/p>\n\n\n\n

\u201cAt trade fairs, the most important thing is to scope out for new business, new markets, and new clients, and that was done from the very start to the end of the event. Our [Project] booth was once again very well attended. On the first day, we were visited by the Brazilian ambassador [Ary Quintella] and the prime minister of Malaysia [Anwar Ibrahim],\u201d said ABCC Secretary-General and Vice President of International Relations Mohamad Mourad, who represented the institution at the event.<\/p>\n\n\n\n

On Tuesday (17), the Brazilian Embassy in Kuala Lumpur hosted a dinner for exhibitors, potential importers, and local authorities. \u201cThe Brazilian embassy was the only one, for the second year running, to hold such a dinner. It featured Brazilian beef and chicken meat, with Brazilian halal barbecue, and to top it off, coconut beijinho and brigadeiro,\u201d Mourad reported about the typically Brazilian dishes and sweets that were offered at the event for around 150 people.<\/p>\n\n\n\n

Mourad also praised Quintella\u2019s participation in the event and highlighted the diplomat\u2019s efforts not only to represent Brazil but also to promote Brazilian business in Malaysia and Southeast Asia.<\/p>\n\n\n\n

Sideline meetings focused on halal product business<\/strong><\/h2>\n\n\n\n

The secretary-general of the ABCC held sideline meetings in Kuala Lumpur. In one of them, he met with Professor Zalina Zakaria from the Shariah & Law Department at the Islamic Studies Academy of the University of Malaysia.<\/p>\n\n\n\n

\u201cWe discussed opportunities for future GHB [Global Halal Business Forums] forums in terms of contributing content and providing panelists, moderators, and keynote speakers,\u201d said Mourad. Another topic discussed at the meeting was promoting the qualification and training of Brazilian companies involved in the project that wish to start or increase their halal product exports to the Islamic world.<\/p>\n\n\n\n

Read more:
Halal project\u2019s action engages Brazilian states<\/a><\/p>\n\n\n\n

Translated by Guilherme Miranda<\/strong><\/p>\n

Halal do Brasil<\/div>
Halal do Brasil<\/div>","protected":false},"excerpt":{"rendered":"

Five companies are exhibiting at the world\u2019s largest halal products show. The Secretary-General of the Arab-Brazilian Chamber highlights the event\u2019s importance for scoping out clients and opening new markets.<\/p>\n","protected":false},"author":2317,"featured_media":374507,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[46537,114],"tags":[28679,30170,48478,15786,9550,38735,1818,26440,2929,43495,48295,37596],"class_list":{"0":"post-374527","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arab-brazilian-chamber","8":"category-news","9":"tag-apexbrasil-en","10":"tag-apexbrasil-en-2","11":"tag-arab-brazilian-chamber-of-commerce-2","12":"tag-halal-en-2","13":"tag-halal-en","14":"tag-halal-do-brasil-en-2","15":"tag-islamic","16":"tag-malaysia","17":"tag-meats","18":"tag-mihas-en","19":"tag-projeto-halal-en-2","20":"tag-proteina-animal-en-2"},"wps_subtitle":"Five companies are exhibiting at the world\u2019s largest halal products show. The Secretary-General of the Arab-Brazilian Chamber highlights the event\u2019s importance for scoping out clients and opening new markets.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/374527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=374527"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/374527\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/374507"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=374527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=374527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=374527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}