{"id":384347,"date":"2025-03-18T15:39:40","date_gmt":"2025-03-18T18:39:40","guid":{"rendered":"https:\/\/anba.com.br\/?p=384347"},"modified":"2025-03-18T15:39:46","modified_gmt":"2025-03-18T18:39:46","slug":"jordan-strengthens-partnerships-in-sao-paulo","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/jordan-strengthens-partnerships-in-sao-paulo\/","title":{"rendered":"Jordan strengthens partnerships in S\u00e3o Paulo"},"content":{"rendered":"\n<p>S\u00e3o Paulo \u2013 The Ambassador of Jordan in Bras\u00edlia, Maen Masadeh, will have a series of meetings with companies and industry associations this week in S\u00e3o Paulo. On Tuesday (18), he was welcomed by the <strong>Arab-Brazilian Chamber of Commerce<\/strong> (<a href=\"https:\/\/ccab.org.br\/en\/\" target=\"_blank\" rel=\"noopener\">ABCC<\/a>) President William Adib Dib Jr. and International Relations Vice President &amp; Secretary-General Mohamad Mourad at the institution\u2019s headquarters in S\u00e3o Paulo, where they discussed ways to increase trade exchanges between the two countries.<\/p>\n\n\n\n<p>He has meetings scheduled this week with fertilizer lobby Anda, pharmaceutical company Eurofarma, the Brazilian Textile and Apparel Industry Association (Abit), the Brazilian Pharmaceutical Inputs Industry Association (Abiquifi), the Brazilian Software Companies Association (Abes), the government of the state of S\u00e3o Paulo, A.C. Camargo Hospital, and the Brazilian Association of Travel Agencies (Abav). During these meetings, opportunities to expand business between the two countries \u201cin a mutually beneficial relationship,\u201d as Masadeh told ANBA, will be discussed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Brazilian exports to Jordan grew<\/strong><\/h2>\n\n\n\n<p>In 2024, Brazil exported USD 540.3 million in products to Jordan, a 34.1% increase compared to 2023, mainly in chicken, corn, and coffee. Brazil imported USD 110.3 million, a 14.2% decrease. The leading imported products were fertilizers. The total trade volume amounted to USD 650.6 million, a 22.4% increase in the same comparison.<\/p>\n\n\n\n<p>One way to promote the increase in exports and imports is by organizing a trade mission to the Arab country, which is being arranged by the ABCC and also includes Morocco. The trip to Morocco is scheduled to take place between May 27 and 30. In Jordan, between May 30 and June 2, there will be a seminar, technical visits to government agencies and companies, and business meetings with companies from the sectors that met with Masadeh this week, as well as food companies, especially commodities.<\/p>\n\n\n\n<p>\u201cIn recent years, we\u2019ve seen growth in relations between Brazil and Jordan, but there\u2019s room for more growth and for greater presence of Brazil in Jordan and of Jordan in Brazil. This is what the holding of this mission aims to foster,\u201d said the diplomat to ANBA. \u201cBrazil has a lot of potential in [chicken] supply, soy, and many other important sectors,\u201d he said.<\/p>\n\n\n\n<p>The trade mission has begun to be organized by the ABCC, an institution that implemented the Easy Trade system for issuing digital certification documents in export operations. Jordan was the first country to adopt the system, which eliminates the use of paper and enhances the security and speed of document issuance.<\/p>\n\n\n\n<p>The meeting on Tuesday also discussed the promotion and expansion of tourism between the two countries. Jordan, the diplomat reminded, is a religious tourism destination because it hosts major symbols and sites for Christianity. Brazil, he pointed out, has natural beauties, and the cities of Rio de Janeiro and Foz do Igua\u00e7u, the latter in Paran\u00e1 state, are particularly appealing to the Jordanian public.<\/p>\n\n\n\n<p>Masadeh has been in Bras\u00edlia for three years, having previously served in Romania, Qatar, Sudan, and other countries. During his stint at the diplomatic post in Brazil, there have been three commercial missions from Jordan to Brazil and one Brazilian agribusiness mission to Jordan.<\/p>\n\n\n\n<p>The meeting was also attended by the ABCC\u2019s administrative vice president Nahid Chicani, treasurer Mohamad Abdouni Neto, institutional relations director Fernanda Baltazar, translator Saleh Haidar Hassan, and institutional relations advisor Bassel Abou Latif.<\/p>\n\n\n\n<p><em>Read more:<\/em><br><a href=\"https:\/\/anba.com.br\/en\/jordan-seeks-defense-cooperation-in-brazil\/\">Jordan seeks defense cooperation in Brazil<\/a><\/p>\n\n\n\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-384337\">Marcos Carrieri\/ANBA<\/div>","protected":false},"excerpt":{"rendered":"<p>The ambassador of the Arab country, Maen Masadeh, will have meetings with companies and industry associations in the sectors of health, software, fertilizers, textiles, travel, and with S\u00e3o Paulo state officials.<\/p>\n","protected":false},"author":2316,"featured_media":384337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[46537],"tags":[9534,2944,9561,3254,9562,9537,10080,5504],"class_list":{"0":"post-384347","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arab-brazilian-chamber","8":"tag-brazil-en","9":"tag-companies","10":"tag-exports-en","11":"tag-fertilizers","12":"tag-imports-en","13":"tag-jordan-en","14":"tag-sao-paulo-en","15":"tag-soybean"},"wps_subtitle":"The ambassador of the Arab country, Maen Masadeh, will have meetings with companies and industry associations in the sectors of health, software, fertilizers, textiles, travel, and with S\u00e3o Paulo state officials.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/384347","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2316"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=384347"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/384347\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/384337"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=384347"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=384347"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=384347"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}