{"id":416457,"date":"2026-08-31T13:39:45","date_gmt":"2026-08-31T16:39:45","guid":{"rendered":"https:\/\/anba.com.br\/?p=416457"},"modified":"2026-08-31T13:41:15","modified_gmt":"2026-08-31T16:41:15","slug":"jordanian-company-seeks-food-products-in-brazil","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/jordanian-company-seeks-food-products-in-brazil\/","title":{"rendered":"Jordanian company seeks food products in Brazil"},"content":{"rendered":"\n<p>S\u00e3o Paulo \u2013 Rasmi Al-Mallah, general manager of Jordanian food distributor SKM Tejaree, has visited Brazil several times as a tourist. In late August, however, he made his first business trip to the country at the invitation of the <a href=\"https:\/\/halaldobrasil.com.br\/\" target=\"_blank\" rel=\"noopener\">Halal do Brasil<\/a> project. He liked what he saw.<\/p>\n\n\n\n<p>\u201cI came to explore the market. People in the Middle East like Brazil and have positive feelings toward the country because Brazilians are peaceful people who don\u2019t attack anyone. When I had the opportunity to visit the country and see its products, I saw a real opportunity and said, \u2018I\u2019ll go to this meeting and see what they have to offer,\u2019\u201d Al-Mallah told ANBA on the second day of a business matchmaking event with Brazilian exporters organized by Halal do Brasil on Wednesday (26).<\/p>\n\n\n\n<p>SKM Tejaree operates in both distribution and retail sales in three Jordanian cities. It also has a food factory and a cleaning products factory.<\/p>\n\n\n\n<p>In his business meetings, Al-Mallah found more similarities than differences between Brazilian and Jordanian consumers. The products they consume and their consumption habits, he said, are very similar. During his search for suppliers in Brazil, he looked for products such as coffee, honey and biscuits, while also considering offers for other food products.<\/p>\n\n\n\n<p>As for the possibility of doing business, he said there is strong potential in the medium term.<\/p>\n\n\n\n<p>\u201cPrices need to be good. If prices are good, there is an opportunity, but sea freight rates are currently very high,\u201d he said, noting that high shipping costs reduce the competitiveness of food products.<\/p>\n\n\n\n<p>The Halal do Brasil project is an initiative spearheaded by the <strong>Arab-Brazilian Chamber of Commerce<\/strong> (<a href=\"https:\/\/ccab.org.br\/en\/\" target=\"_blank\" rel=\"noopener\">ABCC<\/a>) to promote Brazilian-made halal products \u2014 those permitted for Muslim consumption \u2014 abroad. From August 24 to 28, the project brought six Arab companies to Brazil for business meetings with Brazilian companies and technical visits to food manufacturers. On August 25, the Arab buyers attended the Brazil &amp; Arab Countries Economic Forum, organized by the ABCC. Al-Mallah was one of the event\u2019s panelists.<\/p>\n\n\n\n<p><em>Read more<\/em>:<br><a href=\"https:\/\/anba.com.br\/en\/arab-importers-visit-brazils-parana-industries\/\">Arab importers visit Brazil\u2019s Paran\u00e1 industries<\/a><\/p>\n\n\n\n<p><strong>Translated by Guilherme Miranda<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-416451\">Marcelo Brammer\/Arab-Brazilian Chamber<\/div>","protected":false},"excerpt":{"rendered":"<p>For Rasmi Al-Mallah, general manager of distributor SKM Tejaree, price is key to doing business with Brazilian companies.<\/p>\n","protected":false},"author":2317,"featured_media":416451,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[46537],"tags":[48478,6450,9534,1916,38735,6135,9537],"class_list":{"0":"post-416457","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-arab-brazilian-chamber","8":"tag-arab-brazilian-chamber-of-commerce-2","9":"tag-biscuits","10":"tag-brazil-en","11":"tag-coffee","12":"tag-halal-do-brasil-en-2","13":"tag-honey","14":"tag-jordan-en"},"wps_subtitle":"For Rasmi Al-Mallah, general manager of distributor SKM Tejaree, price is key to doing business with Brazilian companies.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/416457","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2317"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=416457"}],"version-history":[{"count":2,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/416457\/revisions"}],"predecessor-version":[{"id":416459,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/416457\/revisions\/416459"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/416451"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=416457"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=416457"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=416457"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}