S\u00e3o Paulo \u2013 The Tourism and Culture Authority of Abu Dhabi (TCA Abu Dhabi) should promote the emirate as a tourist destination in Brazil at the first edition of the World Travel Market Latin America fair, to take place from April 23rd to 25th, 2013, in S\u00e3o Paulo. The organisation will have a pavilion and a delegation at the fair. The information was disclosed by Emirates News Agency (WAM)<\/i>.<\/p>\n
"Our aim at this particular show will be to spread destination awareness within the Brazilian market and forge a network of trade partners in this increasing important region," said Mubarak Al Nuaimi, International Promotions Manager at TCA Abu Dhabi, to WAM<\/i>.<\/p>\n
The presence of Abu Dhabi at the exhibition will take place little over one month prior to Etihad Airways, the airline of the emirate, starting flying daily to S\u00e3o Paulo.<\/p>\n
World Travel Market Latin America is organized by Reed Travel Exhibitions. According to the event\u2019s web page, it should count on over 1,000 exhibitors and aims to exceed 7,000 visitors.<\/p>\n
The fair should also include the trade meeting of the Brazilian Association of Travel Operators (Braztoa). The meeting is turned to sector professionals focussing on business promotion.<\/p>\n
Braztoa brings together 97 companies in the sector, including travel operators, assistant organisations and companies that represent destinations and products, and is responsible for 90% of the travel packages traded in Brazil.<\/p>\n
World Travel Market Latin America should also include a buyer project to bring together 250 participants, among them exhibitors and international buyers.<\/p>\n
\u201cThe region is enjoying spectacular growth\u201d, said Lawrence Reinisch, the fair director, regarding tourism in Latin America. \u201cThe World Travel & Tourism Council forecasts the number of tourists will grow from 33,127,000 in 2011 to 55,191,000 in 2021, when tourists are predicted to be spending an estimated $70.8 billion.\u201d<\/p>\n
*With news from the ANBA newsroom. Translated by Mark Ament<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"
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