{"id":48481,"date":"2014-07-23T07:00:00","date_gmt":"2014-07-23T09:00:00","guid":{"rendered":"https:\/\/escaesco.com.br\/lab\/anba\/brazilian-company-wants-to-sell-gym-equipment-to-arabs\/"},"modified":"2019-06-30T12:07:09","modified_gmt":"2019-06-30T15:07:09","slug":"brazilian-company-wants-to-sell-gym-equipment-to-arabs","status":"publish","type":"post","link":"https:\/\/anba.com.br\/en\/brazilian-company-wants-to-sell-gym-equipment-to-arabs\/","title":{"rendered":"Brazilian company wants to sell gym equipment to Arabs"},"content":{"rendered":"<p>S&atilde;o Paulo &ndash; Gym equipment manufacturer Athletic, from Santa Catarina, wants to introduce their products to the Arab market. The company is negotiating with a distributor in Egypt and is prospecting clients in other four countries in Middle East and North Africa.<\/p>\n<p><!--[{![cemb_9_703778_2]!}]--><\/p>\n<p>&ldquo;We are seeking distributors in the Arab countries. We have already sent samples to Egypt and we are negotiating the price to close our first sale,&rdquo; says Daniel Piazera, Export manager. He informs that, in August, he will travel to the United Arab Emirates, Egypt, Algeria, Jordan and Lebanon. &ldquo;We will visit stores, gyms and distributors,&rdquo; he says.<\/p>\n<p> The businessman explains that, in order to make contact with potential clients in these countries, he was assisted by the <strong>Arab Brazilian Chamber of Commerce<\/strong>. &ldquo;The Arab Chamber supported us by sending a list of importers,&rdquo; he says. Piazera has also taken part in a meeting with Arab ambassadors in Santa Catarina, during the diplomats visit to the state promoted by the Council of Arab Ambassadors in Brazil and the Arab Chamber.<\/p>\n<p> In the businessman&rsquo;s opinion, the company has good reasons to want to enter the Arab market. &ldquo;The Brazilian companies are well regarded in the Middle East. We are also competitive and have good logistics, as we have a factory in China and, from there, we can ship to any place in the world,&rdquo; he points out. In Brazil, Athletic&rsquo;s factory is in the city of Manaus.<\/p>\n<p> Currently, Athletic exports to over 20 countries and has its main importers in the Latin American nation, such as Paraguay, Uruguay, Argentina, Colombia, Mexico and Ecuador. According to Piazera, 60% of the exports are treadmills and elliptic machines. Besides these pieces of equipment, the company also manufactures exercise bicycles, vibrating platforms and multi-gyms.<\/p>\n<p> According to the manager, Arab countries have a higher demand of home equipment, but the company also wants to exploit the professional niche of those markets, such as gyms and hotels. Today, 12% of the company&rsquo;s revenues come from exports. For this year, the goal is to reach the revenue of US$ 188.47 million (or R$ 420 million).<\/p>\n<p> Headquartered in the city of Joinville, Athletic was founded in 1986 and employs 1,500 workers.<\/p>\n<p> <strong>Contact<\/strong><\/p>\n<p>Athletic<br \/> Phone: (+5547) 3461-1050<br \/> Email: halan@athletic.com.br<br \/> Website: www.athletic.com.br (in Portuguese)<\/p>\n<p><strong>*Translated by Rodrigo Mendon&ccedil;a<\/strong><\/p>\n<div class=\"credits-overlay\" data-target=\".wp-image-177384\">Press release<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Athletic, from Santa Catarina, is negotiating with a distributor from Egypt and is prospecting clients in the Emirates, Algeria, Jordan and Lebanon. The company exports to over 20 countries.<\/p>\n","protected":false},"author":2313,"featured_media":177384,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[107],"tags":[],"class_list":{"0":"post-48481","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business-opportunities"},"wps_subtitle":"Athletic, from Santa Catarina, is negotiating with a distributor from Egypt and is prospecting clients in the Emirates, Algeria, Jordan and Lebanon. The company exports to over 20 countries.","_links":{"self":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/48481","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/users\/2313"}],"replies":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/comments?post=48481"}],"version-history":[{"count":0,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/posts\/48481\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media\/177384"}],"wp:attachment":[{"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/media?parent=48481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/categories?post=48481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/anba.com.br\/en\/wp-json\/wp\/v2\/tags?post=48481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}