São Paulo – The Arab Brazilian Chamber of Commerce (ABCC) called on Brazilian trade associations to partner for Expo 2020 Dubai, a world’s fair in the United Arab Emirates from October 1 this year to March 31 next year. The invitation was made this Wednesday (8) at an online meeting of the Business Development Committee, an initiative by the ABCC to bring together representatives of trade organizations in the country.
The ABCC wants to engage the associations for the UAE – Brazil Sustainability Forum, to be held at Expo 2020 Dubai on October 3, and in the schedule that the institution will promote during the world’s fair. The ABCC will also be available to cooperate with other trade associations in the initiatives they wish to promote in the UAE during Expo 2020 Dubai.
The goal is to make the trade associations and their members benefit from contacts in the Sustainability Forum and other activities by the ABCC at the Expo. The president of the ABCC, Osmar Chohfi, stated the forum could bring positive impacts to the relations between the Arab countries and Brazil and generate business and partnership opportunities in the sustainability agenda.
“It is a critical agenda, increasingly demanded by the final consumer, companies, investors, governments, and which adds value to the products and the country’s community,” said the Institutional Relations manager of the ABCC, Fernanda Baltazar, on sustainability. The secretary-general of the ABCC, Tamer Mansour, called the associations to market value-added products to the region.
The Sustainability Forum will focus on the main synergies between the two countries in the sustainability agenda and identify opportunities for partnerships, good practices, fostering new business, and investments in the field. The subjects will be some of those already present in the Brazil-UAE relations, focusing on sustainability and topics such as food security. Economic and business sustainability, leadership experiences, innovation partnership, and digital technologies for sustainable development will also be addressed.
Read more about the Expo:
- Expo 2020 drives Brazilian tourism to Dubai
- Brazilian Ministry of Science seeks partner companies for Expo 2020
The forum will be organized by the ABCC and the embassy of Brazil to the UAE; it will be attended by the vice president of Brazil, Hamilton Mourão; the minister of Economy of the UAE, Abdulla Bin Touq Al-Marri; the minister of state for Food Security and Water, Mariam bin Mohammed Almheiri; the president of the ABCC, Osmar Chohfi; and the president of the Federation of Chambers of Commerce and Industry of the UAE, Abdullah Mohamed Al Mazrouei.
According to Chohfi, the participation of business people, decision-makers, investors, and representatives of Brazilian and Arab companies and associations eager to learn about the market and establish international trade partnerships is expected. Baltazar said the forum would be an opportunity to discover ways to work more sustainably and innovatively in the agendas with the UAE. The event will occur in a hybrid format and will also be broadcasted to Brazil for those unable to travel.
More at Expo 2020
The ABCC will be involved in a series of other initiatives during Expo 2020, such as a visit by Brazilian vice president Mourão at the opening of the world’s fair; the Space Week; a visit by the minister of Science, Technology, and Innovation(MCTI), Marcos Pontes; the São Paulo Week, promoted by the state of São Paulo; a visit by the Brazilian President, Jair Bolsonaro; a visit by the minister of Agriculture, Livestock, and Food Supply, Tereza Cristina; and an event on space by the MCTI aimed at women.
The ABCC will also coordinate a business mission to the region during the Expo, participate in a science and technology seminar, an investment forum, and other related activities in the region, such as the opening of the Dubai Airshow and the Gulfood show for the food industry. The organization’s office in Cairo is also expected to open a few days before Expo 2020.
Representatives of trade associations participating in the Business Development Committee were willing to attend the Sustainability Forum and other Expo initiatives. Talks about the work in partnership with the ABCC at the world’s fair should continue in the coming days, as agreed at the meeting. “This partnership will be vital for us to strengthen international trade with the Arab world,” said the Foreign Trade vice president of the ABCC, Ruy Cury.
The representatives of the associations were also called upon to plan for other events and activities involving the Arab market, such as the Global Halal Brazil Business Forum, which will occur in December this year, and the 2022 World Cup, which Qatar will host.
Translated by Elúsio Brasileiro
