Sustainable exploration of the tree native to the Brazilian savannah guarantees extra funds to over 200 small farmers in Poconé, in Mato Grosso. The roasted nut is now sold in several states.
Author: Geovana Pagel
In sectors like milk, chocolate drinks, biscuits, honey and coffee, Brazilian companies invest in the food sector fair to expand sales to countries in the Middle East and North Africa.
The Cocajupi, comprised of nine cooperatives and 485 members, all of them small cashew nut farmers, is undergoing a process of fair trade certification in order to conquer the foreign market.
Fanem, a maker of hospital and medical equipment, already has exclusive representatives in the region, which is currently its second main market abroad. The company leads in neonatal products.
The estimate is by the Abimo, an organisation that represents the medical and dentistry industry. Around US$ 3 million should be closed in deals at the fair, to take place in late January, in Dubai.
The industry of raw materials, such as sand and gravel, has not been seriously affected by the global crisis. The growth rates recorded in 2008, of above 7%, should decrease in 2009.
Altivo Pedras, a Brazilian company that specialises in slate and quartzite, prepares to launch new products and conquer new importers, also in the Arab countries.
Of the 26 million birds produced annually by company Rivelli, 30% are shipped to China, Russia, Africa and the Middle East, considered strategic markets for expansion of company exports.
Pharma Nectar exports propolis, honey and herbal medicine to over 20 destinations. Now it is seeking halal certification and wants to enter the Middle Eastern and North African markets.
Party dresses produced by Mabel Magalhães, in the state of Belo Horizonte, are successful among women in seven Arab countries, which are currently the main destination for the brand’s exports.
The costume jewellery, handbag and shoe fair to take place between January 11th and 14th, in São Paulo, should receive buyers from Greece, Spain, Japan, Switzerland and Latin America.
Metalfa is proceeding with the company strategy of internationalisation of the brand, which began in 2006, when it signed a contract with an importer from France. Now the company wants Gulf investors.
The collection includes works in Portuguese, English, Arabic, French and Spanish, as well as dictionaries, guides, DVDs and magazines on trade, economics and business in Brazil and in Arab countries.
Lockwell, which owns two factories in São Paulo, already exports to Jordan, Lebanon and Yemen. The company will attend the Big 5, in Dubai, aiming to increase sales to the region.
