Good sector performance is connected to technology and design, stimulating international sales growth. In 2003, export rose 33% over the 2002 result. With packages developed especially for the Arab market, sales by Brazilian biscuit factory Marilan rose 1.000% in six months.
Author: Geovana Pagel
The International Fair for Products and Services for Swimming Pools, Theme Parks, and Leisure is the largest event in Latin America turned to the sector, and will take place between August 11 and 14 in São Paulo. Businessmen in the field forecast revenues of around US$ 700 million this year. For the time being, the focus is still on the domestic market, being export restricted to neighbouring countries in South America.
Producers and vendors of eyewear have created a seal of origin and safety to fight against forgery and invest in the quality of domestic produce. Another initiative to increase foreign trade is the creation of an eyeglass frame export consortium in 2005. Brand De Lauretis from the southeaster state of São Paulo has developed frames for glasses out of solid gold to be presented on the Arab market.
Fair Comdex IT Brasil and congress Comdex Sucesu-SP 2004 will be taking place between August 17 and 20, and will include the participation of companies from various countries. The technology sector in Brazil has already grown on average 16% a year, and Brazilian solutions such as Bank automation are internationally competitive.
For 15 years the French group has been exporting orange juice produced in their Brazilian unit to the Arab Countries. The multinational company, which has been in Brazil for 50 years, counts on an exclusive representative in Dubai. For exporters, after China and Russia, the Arabs are considered the most important alternative market for the product.
The multi-sector event to take place in the Syrian capital will include a stand promoted by the Arab Brazilian Chamber of Commerce and by the Brazilian Foreign Office. Part of the stand will be occupied by Santo André city hall, which has reserved space for companies in varied areas, including technological incubators, auto parts makers, and plastic industries.
The "Brazilian Fruit Festival," a partnership between the Brazilian Export Promotion Agency, the Brazilian Fruit Institute and Carrefour supermarkets, will promote and sell national fruit in countries in which Carrefour operates, like the United Arab Emirates, Qatar and Oman.
Businessmen present at the fair expect Francal shoe industries to export US$ 180 million in the second half of the year, 58% more than the same period last year. The internal market also shows good signs of growth. Yesterday afternoon (15), Francal had already been visited by 6,000 storeowners.
Phoebus, a member of software export consortium PBTech, started negotiations with businessmen from both countries in April this year. The Arabs are interested in solutions for bank correspondent networks developed by the company. The forecast is that the deal should be made by the end of 2004, and should generate US$ 160,000 in one year.
By the end of 2004, the entity will participate in two international fairs, in Syria and the United Arab Emirates, as well as two national fairs in São Paulo and Rio de Janeiro. Companies interested should contact the CCAB marketing department.
It is expected that the International Footwear, Fashion Accessories, Machines and Components Tradeshow (Francal) should be visited by around 2,000 importers from over 100 countries. Buyers should also come from Arab countries like Saudi Arabia, the United Arab Emirates, Lebanon, and Kuwait. Last year, 2.5 million pairs of shoes produced in Brazil were exported to the region, of which 1.2 million went to the Emirates. The event should receive over 48,000 Brazilian visitors and include 850 exhibit
On October 8, 1979, the Syrian Club won the Basketball Interclub World Championship. Almost 25 years later, three world champions recall the whirlwind of emotions that took charge of the team – which included famous player Oscar Schmidt – on the day in which a crowded Ibirapuera gymnasium screamed with every point scored by the Brazilians.
The Tunisian Government announced the opening of public competition for the purchase of busses for public urban and highway transportation. Interested companies have until September 30th to submit proposals. A Brazilian manufacturer, Busscar from the city of Joinville, in the southern state of Santa Catarina, confirmed interest in participating in the bidding.
The event, to take place in the Syrian capital in September, may serve as a door of entry for Brazilian companies interested in the Arab market. Brazil will have a stand organized by the Arab Brazilian Chamber of Commerce and by the Brazilian Foreign Office. Apart from supplying the domestic demand, the fair usually receives visitors from various countries in the Middle East.
