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In all, around US$ 3 million will be destined to the project, which is the result of a Brazilian Export Promotion Agency (Apex), Independent Television Producer Association (ABPI-TV), Culture Ministry, and Support Service to the Small Business (Sebrae) partnership.
The ambassador of the Arab country recently met state governor Geraldo Alckmin and state Economic Development secretary João Carlos Meirelles. Partnerships in the areas of health, food, and civil construction are possible.
The company exports one third of the lollipops, sweets, and chewing gum produced at their factory in the city of Erechim, in the southern state of Rio Grande do Sul. In the Middle East, the main buyer is Palestine, which has shown itself as a faithful client. The region should answer to 15% of company foreign trade this year.
Ten Brazilian companies in sectors such as food, home appliances, agricultural machinery, shoes, auto parts, and plastics will be present at the event. The multi-sector fair will take place between June 2 and 10. Between May 26 and 27, businessmen and employees from Algeria will be participating in the Latin America and Algeria Economic Relations Seminar.
São Paulo state governor Geraldo Alckmin sanctioned the bill on Wednesday (20). The objective of the program is to attract private funds for projects of public interest, being paid back by the state. Guarantees against the state going default are the differential. As ANBA informed in January, the government hopes to receive US$ 2.5 billion in private investment up to 2007. Half of these funds are expected to come from foreign sources, believes state Planning secretary Andrea Calabi.
The company, Brazilian leader in the hairbrush, comb, and broom market, is going to sell its products to the Arab country. Up to now, the only Arab country the factory had sold to was Syria. The target is to diversify export, currently concentrated on the United States. In Brazil, the Condor brand is famous for the toothbrushes it produces.
Brazilian businessmen already use Exporta Fácil, Simple Export a service provided by the Brazilian Postal Service, to sell to the Arabs. In the first four months of the year, 977 orders were delivered to the region by post. With little bureaucracy, the system simplifies small company access to the foreign market.
The producer of bus bodies is studying the market in the region for the possible expansion of productive activities. India and Eastern Europe are also being considered. Last year, the company sold one thousand units to Middle Eastern countries, a 26.2% increase when compared to 2002.
The company, based in the northern state of Pará, produces cosmetics and perfume from essences and extracts from the Amazon forest, and will start distributing its products throughout the Arab world in June. Sales were made to three retail chains during a fair in Dubai.
Construmental will include 100 exhibitors, 72 technical talks by national speakers and 98 international. The idea is to increase the use of steel in civil construction.
The multi sector event will be organized in the city of Tangier, the most important free zone in the country and the African door into Europe. The forum is going to include exhibitors from different parts of the world. Brazilian businessmen interested in participating should get in contact with one of the four Moroccan consulates in Brazil, or directly with the Moroccan embassy in Brasilia.

