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Sellers and buyers engaging in matchmaking at the Arab Chamber believe Buyer Project may be conducive to orders in the medium term. Potential customers travelled to Brazil to do business and watch the event’s opening.

In its fourth participation in the World Cup, Algeria is trying an unprecedented feat: go to the Tournament’s second stage. The team is training in São Paulo’s countryside.

Mohammed Assaf will perform in the opening of the event, which will gather national football federations on the 10th and 11th in São Paulo’s capital. He is the winner of reality show Arab Idol.

World Cup Project will bring 2,300 foreign importers, investors and opinion-makers to Brazil during the tournament. Turnover is expected to exceed US$ 1.35 billion.

The Federation of Muslim Associations in Brazil has released a guide, a mobile application and a landline to provide information to followers of the religion during the world football championship.