The Arab country saw just shy of 5 million foreign travelers year-to-date through September, the Ministry of Tourism and Antiquities reported, including 3,500 Brazilians.
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The country’s hospitality sector has revised up investment projections through 2028 by 26.9%. Occupancy rates have also gone also up in the country.
The Moroccan ambassador to Brazil, Nabil Adghoghi, expects that the resumption of the Royal Air Maroc route on December 7 will increase travel by Brazilian tourists to Morocco and vice versa. The foreign ministers of both countries have recently outlined the next steps in the bilateral partnership.
International travelers spent about USD 600,000 more on tourism in Brazil from January to July this year compared to the same period in 2023. The average expenditure per visitor was USD 1,093.
The Moroccan National Tourist Office (MNTO) opened in May a center in São Paulo to promote the country as a travel destination to Brazilians. The nonstop route between Casablanca and São Paulo is expected to encourage travel.
Revenues during the first half of 2024 reached USD 6.6 billion, according to the Arab country’s Ministry of Tourism.
NGOs signed an agreement to work together on “Tunisia’s Culinary Route,” a project to introduce the flagship products of each region into tourist practices.
Airlines can submit projects for the second round of the International Tourism Acceleration Program. They can add new routes connecting destinations in Brazil to foreign countries or increase seat capacity. A public investment of roughly USD 300,000 is forecast.
Morocco’s flagship carrier will resume its direct route between Casa Blanca and São Paulo starting December, with three weekly flights. Tickets will be available for purchase starting Wednesday (12).
At meeting in Dubai, trade body IATA said the passenger number is expected to be a record beating the 2019 high. Revenues are forecast to rise to unprecedent USD 996 billion, but airlines face a sharp rise in costs and challenges related to emissions.
Brazilian state of Rio de Janeiro participated in WTM Latin America with a stand to promote beach and mountain destinations as well as historical and cultural tours. After getting domestic visitors back, it now aims to boost international arrivals.
One of the attractions of the Arab country at WTM Latin America is the desert nature in travel packages that also include Mediterranean beaches and historical and cultural landmarks.
Tourism board of the Arab country participates in WTM Latin America with ten companies offering packages to people interested in the pilgrimage tourism to the Holy Land.
The city recorded an increase of 18% in arrivals of tourists in January and February compared to the same period last year, according to the local tourism authority.