São Paulo – Brazilian consumers are more confident in the economy. In July, the Consumer Confidence Index, measured by the São Paulo Trade Association (ACSP), rose by three points compared with June, having gone from 123 to 126 points. “The confidence is returning, credit is irrigating the economy once again, and the outlook for the second half, which was already good, is being confirmed by the surveys,” said the president of the ACSP, Alencar Burti, in a press release.
Last month, the number of consumers who felt safer in their jobs (38% of interviewees) was greater than in June, when 33% claimed to feel safe. The survey also showed optimism with regard to purchases. In July, 42% stated that they were more prone to purchasing household appliances, as against 38% in June.
With regard to instalments, the average figure in July was 70 Brazilian reals (US$ 38), as against 85 reals (US$ 46) in June, which showed that consumers are still cautious. In turn, consumer confidence in the future of the economy in their respective regions, in July, showed increase for 39% of interviewees, as against 36% in June. Consumers also displayed optimism concerning the improvement of their personal financial situations.
According to the ACSP, the index is measured by means of 1,000 household surveys in nine different metropolitan regions and 70 different cities in the interior of Brazil.
*Translated by Gabriel Pomerancblum

