São Paulo – Designer Gesoni Pawlick, based in the state of Santa Catarina, has designed a collection inspired by Dubai, an Arab city that became synonymous with luxury and ostentation worldwide. Gesoni, who owns an atelier in Florianópolis, the capital of Santa Catarina, works with haute couture and makes party and wedding dresses. “I wanted to do something that had a grandiose character,” says the designer. Hence the choice of Dubai.
Due to the theme selected, Gesoni used sandy tones, reminiscent of the desert, blue tones, emulating the Gulf waters, and white and black, in a reference to Arab oil. He even made dresses emulating the shape of the Spanish Dancer sea slug, found in the ocean in the region, and others reminiscent of the famous Burj Al Arab Hotel, shaped after a sail. In the collection, the designer also used stones, pearls and Swarovski crystals.
“In Dubai, nothing is tiny and cute, everything is huge,” says Gesoni. The designer has not been to the United Arab Emirates, the country in which Dubai is located, but claims that he would really like to know the region. He did much research in order to design the collection. “I have read a lot about Dubai,” he says. The designer used jeans to manufacture the items, which were displayed in a parade by denim brand Canatiba in the city of Balneário Camboriú.
Gesoni creates custom-made haute couture dresses. He has never exported, but claims that he intends to. “There is a lot of domestic demand in Brazil,” he explains, regarding the large volume of work that he has. Besides meeting clients individually, he also has the infrastructure to supply orders from stores. The designer used to own a store in Florianópolis, but decided to close it last year to dedicate himself exclusively to the atelier.
Gesoni has worked in the fashion industry for 34 years. He is self-taught and started his career sewing for his wife, Marli, and then for his daughters. The designer began developing and showcasing his own collections to the fashion world in 2005. The first one was a tribute to International Women’s Day.
Contact
Gesoni Pawlick
Website: www.gesonipawlick.com.br
Telephone: (+55 48) 3241 8010
*Translated by Gabriel Pomerancblum
