The event, taking place in São Paulo in November, already has accredited importers from 21 countries, including Tunisia. The fair is expected to serve as a channel for the industry to diversify markets amid high U.S. tariffs.
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Brazilian companies will take part in a fair focused on halal products and services in Kuala Lumpur in September. Malaysian office MATRADE São Paulo says Brazil’s presence reflects the Latin American giant’s growing adoption of halal standards. Spots are still available to participate.
The Sharjah Book Authority has a stand at the event, which runs through next week. A publisher from the country takes part in a business meeting.
After a trip by the region’s governors to Qatar, the United Arab Emirates, and Saudi Arabia, there is an expectation of business deals and investments in the coming months.
Governors and deputy governors from Brazilian northeastern states are traveling to Qatar, Saudi Arabia, and the United Arab Emirates to attract capital and partnerships for their development projects. The Arab-Brazilian Chamber participates.
The event will take place from Monday (19) to Wednesday (21) in the city of São Paulo. Around 10,000 buyers are expected, including importers from Saudi Arabia, the United Arab Emirates, Libya, and Kuwait.
The Halal do Brasil project will take six Brazilian food companies on a business mission to Saudi Arabia next week. The goal is to arrange meetings with potential clients and visit the Saudi Food Expo.
Algeria, Tunisia, and Morocco are the travel destinations of Brazilian businesspeople from late May to early June. A webinar presented business opportunities and details about the consumer markets in these countries.
An initiative spearheaded by ApexBrasil and Abicalçados has selected the countries where it will promote Brazilian-made footwear throughout the 2026–2027 biennium. The United Arab Emirates and Saudi Arabia are among them.
Makkah Halal Forum was an opportunity to present halal products made in Brazil, seek business opportunities, and partnerships.
Executives from the Arab-Brazilian Chamber of Commerce, companies from Brazil, and the Brazilian Embassy in Kuwait met with authorities and potential clients.
Business expectations of Brazilian producers were set after B2B meetings at the event, which ended on Wednesday (12) in the United Arab Emirates.
Companies will participate in the meat and commodities sectors. Gulfood is the leading food and beverage trade fair in the Middle East.
A delegation will attend B2B meetings, visit a trade fair, and conduct technical visits to roasteries later week.

