The Brazilian company has a farm and plant in Minas Gerais and controls its entire production chain, from raising animals to selling proteins to consumers. Quality, consistency, and standardization are the three pillars of the company, which already exports to some Arab countries.
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According to information released by the Ministry of Supply and Internal Trade, the price of the product imported from Brazil dropped 12% at official points of sale in the Arab country.
International sales of Brazilian beef grew in revenue and fell in volume from January through May. The UAE increased imports by 11.8% in the period.
Last year saw the countries purchase a combined 341,660 tons of Brazilian cattle meat, which amounted to nearly 21% of total beef exports from Brazil.