Libya Coffee Expo (Coffeex) is looking for exhibitors for its second edition. In Brazil, event curator Mariana Proença, who specializes in coffee, supports the show.
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There are some sweets that Brazilians are more familiar with, like baclava, and lesser-known items as well as gluten-free, vegan and organic options.
A Syrian company based in Dubai brought different types of coffee, an Emirati firm sells 3,500 varieties of packaging, and an Egyptian company is selling olives, raisins and garlic. They are exhibiting at the stand of the Arab Brazilian Chamber.
In a mission to Brazil, the CEO of Dubai Multi Commodities Centre has visited Minas Gerais, Espírito Santo and São Paulo. In the headquarters of the Arab Brazilian Chamber, he addressed businesspeople and talked about what he wants from the relation with the country in sectors such as coffee and marbles.
Despite the Egyptian habit of consuming much tea, coffee has gained ground in the country. The Abdel Maboud Coffee brand imports beans from Brazil and has grown by selling exclusive blends.
In addition to expanding to new markets, companies have sought to establish points of sale or plants in the Arab countries. Examples of this are BRF and Tropicool, brands participating with the Arab Brazilian Chamber in Gulfood 2022.
In 2021 the volume shipped to the Arabs and other major blocs was down. Production this year is expected to increase.
The performance reflects high commodity and foreign exchange rates. The volume presented a drop caused by logistical bottlenecks.
Public schools in the city are having the Education & Coffee Week, when Arab culture and cuisine are featured.
Eleven Brazil-based companies are part of an Arab Brazilian Chamber mission that started on Sunday (31) and will go through Qatar, too. Businesspeople want to learn more about the market, prospect potential buyers and distributors, and some are considering opening offices in the UAE.
Governor Rui Costa visited DMCC’s center for coffee on Thursday (28) to get an idea of how the center for cacao in Dubai will be like, and he was welcomed by CEO Ahmed bin Sulayem.
The memorandum of understanding signed in São Paulo by the DMCC Free Trade Zone and the Arab Brazilian Chamber provides for collaboration in seminars, roadshows, business missions, and indications of companies to do business in Dubai, in addition to institutional support.
In July, Brazilian coffee exports fell 13% compared to the same month last year. The sector entity informed there are obstacles such as increased freight costs, cancellation of bookings, and disputes for containers.
The event will bring together producers, sellers, national and regional brand representatives, as well as coffee lovers and connoisseurs. Brazilians can register to exhibit, and coffee growers can send samples of green coffee.