Brazilian footwear company launches social media campaign to promote the opening of its first branch store in Abu Dhabi.
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Already cemented in the Americas, the Brazilian children’s footwear manufacturer has invested in foreign trade staff teams to get closer to clients in the Middle East and North Africa.
Besides manufacturing and selling children’s footwear, the company has decided to franchise in and outside Brazil.
According to Abicalçados, Brazilian footwear exports in the first four months of the year slid 31.9% in revenue. Average price, however, rose.
Brazilian footwear exports plunged 31.3% in volume and 22.8% in revenue in January and February. Competition with China and the economic situation in second leading buyer Argentina drove down the results.
There was a 10.8% drop in revenue and a 16.6% decrease in volume from 2022, according to sector association data. In December, Libya imported USD 730,000.
The Brazilian footwear industry shipped 102 million pairs abroad year to date through October. The recorded drop reflects the global slowdown and Chinese competition, said the sector association.
Exportações cresceram, mudaram de patamar e colocaram Brasil como alternativa aos fornecedores da Ásia. Desempenho de 2014 mostra que há potencial para exportar ainda mais.
The Saudi market imported 119,000 pairs of shoes from Brazil last month. It was the only Arab country on the list of main destinations.
Brazil shipped 14.6 million pairs of shoes in January, grossing USD 117.8 million. Europe’s purchases drove up the result.
Brazilian companies grossed USD 253 million from leather and footwear part exports from January to July.
From January to May 2022, there was a 21% increase compared to the same period last year. Shipments to the United Arab Emirates and Latin America advanced.
The announcement was made by the vice president and director of Product Development of Piccadilly during the last day of the Global Halal Brazil Business Forum.
9.3 million pairs were exported in the eighth month of the year, generating a 28.2% increase in volume and 34.9% in revenue, totaling USD 78 million. No Arab country is among the top 20 destinations for Brazilian footwear from January to August.
