The Export director of Minerva Foods, Murilo Corral (pictured below), pens an article on the increasing global consumption of halal protein and the company’s strategy to meet this demand.
Browsing: minerva foods
At the Global Halal Brazil Business Forum (GHB), Minerva’s Export Director cited USDA projections of 24% growth in demand for halal products in the Middle East from 2018 to 2024.
The region reduced its share in Minerva’s exports from Brazil and grew in sales of the subsidiary Athena, which encompasses operations in Argentina, Uruguay, Paraguay, Chile and Colombia.
The crisis triggered by the novel coronavirus is fueling nations’ desire and efforts to produce food locally. Geography, climate and costs are challenges.
