São Paulo – The Brazilian Export Promotion Agency (Apex) will launch another business mission to the Middle East at the Arab Brazilian Chamber of Commerce headquarters, in São Paulo, on the 19th this month. The trip will be headed by the Brazilian Minister of Development, Industry and Foreign Trade, Fernando Pimentel, and is scheduled for February next year. The launch will be held at 2:00 pm and is geared towards Brazilian enterprises interested in joining the delegation. Enrolments for the event are open.
The mission will take place from February 12 to 16 and will go to the United Arab Emirates and Saudi Arabia. In the cities of Riyadh and Dubai, business matchmaking rounds will be promoted with selected buyers from several Middle Eastern countries. According to information from the Arab Brazilian Chamber’s Marketing Department, the mission’s main targets will be the food, beverage, and construction industries, but companies from other sectors may also participate. The cost for participating companies will be around 8,000 reals (US$ 4,532).
During the launch in São Paulo, Apex will present a recent study on business opportunities in the Arab world, and the case of a company that already operates successfully in the region. Details will be provided on the companies’ participation in the trip. Apex personnel and one Arab Brazilian Chamber representative will give presentations.
The Apex, which is affiliated to the Ministry of Development, Industry and Foreign Trade, works to foster Brazilian products and services exports and attract foreign investment. The agency maintains a busy schedule in the Arab world, including participation in fairs and missions, as well as support to Arab importers visiting Brazil, w the objective of helping Brazilian companies place themselves on the Arab market.
Last month, during a visit to the Arab Brazilian Chamber, Pimentel stressed the Brazilian government’s commitment to maintaining relations with the Arab world. According to him, promoting relations with the region is a priority to president Dilma Rousseff’s administration. “We have been instructed to always grant priority to relations with the Arab countries,” Pimentel told an audience mostly comprising businessmen.
Service
Mission Launch – Emirates and Saudi Arabia
October 19 at 2:00 pm
Arab Brazilian Chamber Auditorium – 11th floor
Avenida Paulista, 326 – Bela Vista – São Paulo
Information: (+55 61) 3426 0202 – apex@apexbrasil.com.br
Enrolment: www.apexbrasil.com.br/emails/_missoes/2011/orimedio/
*Translated by Gabriel Pomerancblum
