São Paulo – A group of 12 Brazilian designers won the most important prize for the segment in the world, the International Design Excellence Award (IDEA), announced last week in Washington, United States. In total, 53 designers from Brazil competed for the product design award.
Winning products from Brazil include a self-propelled agricultural pulverizer, by brand Parruda, which won bronze in the Commercial and Industrial Products category, the Max Door, bronze in the Household Products category, and the Celebrate Glass Duplo Forno double-oven stove, which also won bronze in the Household Products category.
Brazil was also awarded for the Super Bossa lighting fixture, which won silver in the Household Products category, and for the Ultra Alívio ("Ultra Relief") nebulizer, silver in the Medical and Scientific Products category, among others.
The Brazilian products that entered the contest were selected at the IDEA/Brazil, the Brazilian version of the award, promoted by non-governmental organisation Objeto Brasil, in partnership with the Brazilian Export and Investment Promotion Agency (Apex-Brazil). It was the first national edition ever, held last May.
The national version was created to give recognition to the quality of design produced in the country. In its first edition, the project received 343 submissions from different sectors, ranging from aeronautics to furniture. The Objeto Brasil NGO was established 12 years ago to promote Brazilian design in Brazil and abroad.
*Translated by Gabriel Pomerancblum
