São Paulo – The government of São Paulo will select 150 businesses based in the state that want to learn how to export or increase international sales of their products. Registration to participate in the Exporta SP course are open until February 10. Farmers, small- and medium-sized enterprises and startups can participate. The training will start in March and be totally online, with a four-month duration.
According to São Paulo’s export promotion agency InvestSP, over 700 businesses have been empowered in previous editions. One in five companies that participate in the course gets to sell overseas during the training. After the end of the course, the companies receive support from the agency for two years.
The training addresses the topics that represents major challenges for businesspeople in the internationalization process of their products and services. Over the training, topics such as business intelligence, price setting, adjustment of products and services, business plans, marketing and sales are taught by experts from the Institute of Management Foundation (known as FIA)
Over the Exporta SP course, the businesspeople will have classes and access to the online content platform called AVA (Virtual Class Environment), which uses the Canvas model. Workshops are also going to be held to help the participants build a network of businesspeople seeking to break into international markets.
A stage of the training is the mentorship, when businesspeople are met individually to discuss an export plan and the needs for each business. Four meetings are held during the training.
To apply for the 2023 course, fill out the form.
*With information from Agência Brasil.
Translated by Guilherme Miranda