São Paulo – Egypt will now use the electronic trading platform developed by the Arab Brazilian Chamber of Commerce for all imports. The information was given on Tuesday by ABCC Information Technology manager Marcos Bulgarelli during the Global Halal Brazil business forum that is running in a hybrid format from last Monday (6) through Wednesday (8).
This arose from a trip made last week by Bulgarelli and ABCC secretary-general Tamer Mansour to Egypt, where they discussed the matter with officials of the country. “They will use Ellos Platform as a government official system to receive all imports in Egypt, and not just from Brazil. Global exporters selling to Egypt will use Ellos Platform,” the manager said.
Ellos Platform was launched by the ABCC to take all Brazil-Arab trading processes and business connections into the digital world, thus cutting paperwork, reducing costs and shortening timeframes. A part of the process in operation now is digital customs clearance Easy Trade, with trading documents being able to be electronically issued and checked out.
Bulgarelli said Easy Trade is already in effect in exports from Brazil to Jordan. Documents required in the process are digitized and made available to check-up by the appropriate authorities in the cargo destination. Now Egypt joins the initiative, further widening the use of the platform. “This brings a really great outlook for our platform. Ellos is now used for Arab countries, but with the newly-created possibilities we can expand into all Islamic countries,” the executive said.
Ellos uses blockchain technology and has other fronts to facilitate Brazil-Arab relations by using technology. One of them is a marketplace to be launched in 2022, Bulgarelli said. This will be a digital space for business between Arabs and Brazilians that promises to facilitate connections and business. Further details will be released at its official launch.
Here’s more on this: Brazilian exports to Jordan have electronic integration
Moderating the panel “Digitization and Blockchain: The New Frontier for the Global Halal Industry,” Bulgarelli talked about the ABCC’s initiatives in digital and innovation processes. He said the institution has worked with blockchain, artificial intelligence and internet of things. “These come to provide security and reliability to the entire supply chain,” he said.
According to Bulgarelli, as this customs clearance path matures, other paths will open. “The issue of supply chain traceability is paramount among them, where we want to assure the Arab and Muslim consumer that the product they are consuming follows their precepts – a product on the shelf of the supermarket will have a QR code on its package that the consumer can beep with their phone and check every process the product went through to get to their hands in the supermarket,” he said.
The Global Halal Brazil forum is held by the ABCC and the Federation of Muslim Associations in Brazil (FAMBRAS Halal) with the support of the Brazilian Trade and Investment Promotion Agency (Apex-Brasil), BRF, Pantanal Trading, Portonave, and Iceport. It can be watched on the event’s website or the ABCC’s YouTube channel. It features translation into Portuguese and English. Registration is still open.
Follow the complete forum coverage:
Read more on the second day of the forum:
- Traceability the future of halal market
- Brazil: Animal protein companies ensure traceability
- Artificial intelligence crucial for traceability
- Unified global halal standards an imperative
Translated by Guilherme Miranda
