São Paulo – The 40th Khartoum International Fair will take place from January 24 to 31, 2023, in the capital of Sudan. The annual multi-sector event offers a wide range of products, services, and investment opportunities to stimulate trade and business with the country. The chargé d’affaires of the Embassy of Sudan to Brasília, Mohammed Elrashed Sidahmed Mohammed, visited the headquarters of the Arab Brazilian Chamber of Commerce (ABCC) in São Paulo this Monday (12) to promote the event and met with the secretary-general & CEO Tamer Mansour; International Relations vice president Mohamad Mourad; and Institutional Relations analyst Elaine Prates.
The event will showcase different products and services, such as agricultural machinery and equipment, information technology, energy and mining, construction materials, medical equipment, and household appliances, among others.
Sidahmed said the country is returning to political stability, and a pro-democracy agreement was signed on December 5 between the president and other political groups. “This could be the opportunity to show political stability and national security are up to date,” he said, referring to the Khartoum Fair.
The chargé d’affaires aims to have as many Brazilian companies as possible for this mission and believes these companies will be able to enter the Sudanese market and neighboring countries, as Sudan is a re-export hub in Africa. He recalled Africa has 54 countries.
Sudan also wants to build strategic partnerships with Brazilian companies, said the diplomat, and exchange technology and expertise, mainly in the agribusiness and animal protein production chain, such as feed, transport, technology, and technical exchanges. Sudan has large herds of sheep, cattle, goats, and camels. The Arab country has also invested in renewable energy, mainly solar.
“A country like Brazil needs to invest in other lands to guarantee global food security,” said Mansour. Brazil mainly exports agricultural machinery, fertile eggs, poultry protein, hair cosmetics, and sweets to Sudan. Until November, Brazilian exports to the Sudanese market totaled USD 81 million this year. Brazil imported little from the country, and the main product was gum.
Translated by Elúsio Brasileiro