Isaura Daniel
São Paulo – The Jan factory of agricultural implements, from the city of Não Me Toque, in the interior of the southernmost Brazilian state of Rio Grande do Sul, wishes to increase sales to the Arab market. The company manufactures agricultural machines, components for tractors, transmissions and gearings, and exported to Egypt in the years of 2004 and 2005. According to export representative Marcelo Defante, the industry is interested in selling more to the Egyptians and also in entering other Arab markets.
Jan exported agricultural machinery to Egypt in the last two years, and the products were purchased by a retailer in the area, said Defante. Jan found the retailer on the Internet, made the offer and the negotiations began. The company from Rio Grande do Sul already exports about 15% of the machines produced to countries in Latin America, Europe and Africa. According to Defante, around 25 countries buy Jan products.
The products shipped abroad are agricultural machinery. The components for tractors are sold to industries that operate in Brazil. Transmissions and gearings are also traded on the foreign market, as well as being used by Jan in the product line. The machines produced by the company are for the transport of grains, like grain trailers, for the distribution of seeds and fertilizers, for the distribution of correctives like lime and manure, for cleaning, as is the case with cutters or grinders, and for soil preparation – ploughs.
Jan produces approximately 1,000 units of implements a month. The products sold in Brazil, according to Defante, are almost the same as those exported. In the case of exports to Europe alone, some changes are made due to market demands. According to the export representative, the company can adapt its products to the needs of any country if the order is of a large volume. According to Defante, the company has invested very much in technology and in expansion of its industrial units in recent years.
Jan was established in 1960 by a Dutchman called Gerrit Jan Rauwers. It is currently an open stock company and has been presided by Henricus J. J. Rietjens since 1982since 1982. The group has a total of five industrial units, all in the city of Não Me Toque. One factory is turned to tractor components, another to transmissions and gearings and another three to agricultural machinery. Jan employs 600 people.
Contact
Jan Agricultural Implements
Telephone: (+55 54) 3332-1744
E-mail: export@jan.com.br
Site: www.jan.com.br
*Translated by Mark Ament
