São Paulo – NetMake, a company based in Pernambuco state capital Recife, exports a software program that aids in the development of other software and, out of 125 countries which buy the product, 20 are Arab. Most foreign sales are made via NetMake’s website. Arabs first began buying the Brazilian company’s software, ScriptCase, in mid-2010, according to Érico Oliveira, the commercial director for NetMake and Overalt. The latter is the company in charge of selling the product domestically in Brazil.
Among the Arab countries, most of the customers are from Algeria. NetMake has 54 clients in the North African country. ScriptCase has 42 users in Saudi Arabia and another 42 in Morocco. The software is also employed in the United Arab Emirates (36 users), Tunisia (32), Egypt (22), Jordan (13), Oman (11), Qatar (8), Yemen (7), Bahrain (6), Iraq (6), Lebanon (6), Sudan (4), Mauritania (3), Comoro Islands (2), Kuwait (2), Libya (2), Syria (2) and Somalia (2).
The company has a total of 302 clients in the region. The number is high, but does not mean much out of NetMake’s total number of foreign customers, which is 9,200. “The market offers several opportunities. We are investing on serving them more efficiently,” says Oliveira. The ScriptCase interface is written in English, but the end product can be developed in other languages, including Arabic. This has been possible since 2012.
According to Oliveira, NetMake is also active overseas in partnership with local companies that sell the program. In the Arab world, there are no representatives for ScriptCase, but NetMake would like to have them and is working for it. “Our expansion is taken care of by our partners, they afford us more familiarity with each of the markets,” the director says.
Presently, the company has 40 representatives abroad, in countries like Argentina, Chile, Bolivia, China, Switzerland, Portugal, Bulgaria, Peru, Italy, Guatemala, Mexico, Malaysia and others. The ScriptCase website has versions in Portuguese, English, French, Spanish, Italian, German, Japanese, Chinese and Russian. Users will find help on using the software in all of these languages.
Oliveira explains that NetMake works only with ScriptCase. It is a development software whose job is to streamline the work of software developers in a web-based environment. According to the commercial director, it does in two hours what the developer would otherwise take ten hours to do. “It makes manual work automatic,” he says.
But technology firms are not the only enterprises to buy the product, since various companies and institutions create their own solutions tailored to their needs, including management reports, control systems etc. In Brazil, says Oliveira, 50% of NetMake’s clients are government organizations. There are also major companies, software development companies, self-employed professionals and students.
ScriptCase is purchased either directly from NetMake or from its representatives. The program can be used with no time limit. Users are entitled to all updates available for a year and must pay for updates from the second year on.
The software is currently in its eighth version. Oliveira explains that it started being developed as soon as the internet started being used, in 1981, and the first version was sold between 2004 and 2005. International expansion began in mid-2008, when the company had from 400 to 500 clients in Brazil. According to the director, Brazil accounts for a meagre 2% of the global software market. “We have decided to go for the remaining 98%,” he says. The product was created in the Recife Technology Hub.
NetMake
Telephone: +55 (81) 4062 9336
Website: http://www.scriptcase.com.br/
*Translated by Gabriel Pomerancblum
