São Paulo – Brazilian companies interested in attending Saudi Agriculture, the agricultural sector’s fair in Saudi Arabia, can register until August 15 at the Arab Brazilian Chamber of Commerce. The organization is taking care of the Brazilian participation in a partnership with the Brazilian Trade and Investment Promotion Agency (Apex-Brasil) and Brazil’s Ministry of Foreign Affairs. The area reserved to Brazil can include up to four companies.
The fair takes place from October 2 to 5 in Riyadh with a focus on agricultural services and products. The Arab Chamber’s CEO, Michel Alaby, says demand is strongest for machinery for agriculture or the foodstuffs sector. Therefore, the organization has invited companies from these sectors. Alaby points out that Saudi Arabia produces food products from agricultural products, such as cheese from milk, oil from soy bean, etc.
“The Saudi market is important, it means a great deal to Brazil. The idea is to sell value-added products”, says Alaby on the Brazilian participation in Saudi Agriculture and his belief that the country should export also technology products to the Saudi market. Currently, Brazil is a large supplier of agricultural commodities to the Arab country. According to Alaby, this fair is known for its effectiveness when it comes to deals done. The Arab Chamber attended the 2013 edition of the exhibition.
Last year, the Arab countries imported USD 18.9 billion in agricultural supplies. Saudi Arabia accounted for 28.8% of the total, which amounted to USD 5.4 billion, according to data provided by the Arab Chamber. Saudi imports of the sector climbed 16.7% in comparison to the previous year. Brazil, however, exported only USD 19.4 million in agricultural machinery to Saudi Arabia, which accounted for only 0.36% of the total. But the sector’s industry exports substantially more to the global market with USD 3.3 billion in 2015.
Saudi Agriculture is in its 35th edition and will take place simultaneously with two other fairs, Saudi Agro Food and Saudi Food Pack, both focused on the food processing and packaging sectors. The fair’s organization reports, in its website, that Saudi Agriculture gathers the main local and international companies with the display of technology, machinery and services of the agricultural services. The Brazilian area will occupy 54 square meters.
The exhibition will be held at the Riyadh International Convention & Exhibition Center. The fair has the support of the Saudi Arabia’s Ministry of Agriculture of and Organic Farming Association. According to information on the fair’s website, the main topics of the 2016 edition are organic agriculture and its products and fish farming. They fit the goals set by the Saudi government to establish food security in a sustainable way.
Saudi Agriculture
International Trade Exhibition for Agriculture, Water & Agro-Industry
From October 2 to 5, 2016
Riyadh, Saudi Arabia
Further information: http://saudi-agriculture.com/
Registration for the Brazilian area:
Open until August 15 (subject to availability)
Arab Brazilian Chamber of Commerce
Phone: +55 (11) 3147-4071 or tmachado@ccab.org.br
*Translated by Sérgio Kakitani
