Browsing: Apas Show

Syrian chocolates are expected to start being exported to Brazil, while a Tunisian date company is in advanced talks for new deals. These are among the results of Arab companies’ participation in a space organized by the Arab-Brazilian Chamber in the São Paulo trade fair.

Two Syrian chocolate brands, Rollana and Alvido, are being introduced to Brazilian retailers at APAS Show in São Paulo. Featuring assorted chocolates and wafers, the goal is to distribute the products across Latin America, starting with Brazil.

The supermarket trade show ended on Thursday (15) in São Paulo with high attendance and strong interest in the booths organized by the Arab-Brazilian Chamber, which featured exhibitors from Tunisia, the United Arab Emirates, and Egypt.

Experts from the São Paulo Supermarket Association say the presence of imported products has grown in Brazilian stores and that the organization is working to facilitate their entry. A survey shows that Brazilian consumers are changing habits due to climate change.

Leaders from the Arab-Brazilian Chamber say the moment is favorable for Arab olive oil sales in Brazil due to the tax exemption the country has granted on these products. The institution is supporting the participation of companies from the UAE, Tunisia, and Egypt at the APAS Show 2025.