The coffee shop chain will open new points of sale in the first half of 2024 in Dubai, Saudi Arabia, and Egypt. The company aims to have 1,500 units abroad and 350 in Brazil by 2028, with a total revenue of USD 350 million.
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The initiative promoted by the Arab Brazilian Chamber of Commerce aims to provide knowledge for entrepreneurs to access the Brazilian market. The mission schedule will start on July 3 and last six days.
An index from Brazilian think tank Fundação Getulio Vargas climbed for the third time back-to-back in December, by 1 point to 95.9.
A delegation of business executives is being put together by the Arab Chamber for the trip. The industries involved include cosmetics, coffee, grains and doors.