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Participating in the ABAV Expo, held in Brazil’s Rio de Janeiro city, the Moroccan airline met with travel agencies, laying the groundwork for the launch of the route between Morocco and Rio. The company already operates the direct São Paulo–Casablanca route.

After flight problems experienced by the current CEO, the startup was created to help passengers in similar situations. The company reached the quarterfinals of the Entrepreneurship World Cup in Saudi Arabia in 2023 and is seeking a new spot in the 2025 competition.