Beyond Games HQ offers games and entertainment experiences in Jordan, and it’s expanding. Brazil’s Isabelle Joia is the company’s Brand manager & Communication officer and talks about the country’s daily life and marketing.
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A report points out that the number of games companies almost doubled to 24 in 2022 from 13 last year in the Arab country. Incubation programs drove this growth.
The Arab country intends to create 39,000 jobs in the gaming industry and become a global hub for the sector by 2030, following a strategy launched last week.
Gamers8 started on July 14 and runs until the beginning of September in the Saudi capital. Rodrigo Terra will lecture on August 8.
The country has invested in youth training and programs for startups. Executives encourage greater participation by women, especially in remote jobs that grew after the pandemic.
Mobile, computer and console games are developed in various regions of the country and exported to markets such as the US, Canada, Europe, and Asia. Sector is aiming at Arab countries like Egypt and the UAE.
