São Paulo – The United Arab Emirates-based company Al Foah will exhibit its date brand Date Crown in the trade show Natural Tech that will take place from June 8 to 11 at Parque Anhembi in São Paulo. The show where the Arab brand will have a stand is focused on healthy eating, supplements, natural products, and health.
Al Foah reported that the trade show it will participate in is Latin America’s largest event on natural products. Al Foah told ANBA that the being in shows like this is an opportunity to present its brands and products to the Brazilian customers, influencers and experts on natural products, as well as prospecting clients and consumers.
The company says that the show will be a space for giving some information on the brand and products. Despite the popularity of dates and the Date Crown brand in different parts of the world, especially in the Arab countries, the fruit is not yet part of the Brazilian diet, and not everyone knows about its benefits and possibilities of consumption.
The Date Crown dates have been in the Brazilian market since 2017. The products can be found in emporiums, natural products shops, and small- and medium-sized supermarkets, as well as the Carrefour retail chain since earlier this month. Al Foah also exports honey and date paste to Brazil.
Al Foah’s stand at Natural Tech will be inside the vegan area, and the company will be represented in the show by its official agent in Brazil, businesswoman Julia de Biase. The company is expected to launch a new product to be sold in Brazil at Natural Tech, Biase said.
Natural Tech takes place together with Bio Brazil Fair/Biofach América Latina, focused on organic products. Over 700 exhibitors of organic and natural products are expected to participate in the shows.
Quick Facts:
Natural Tech
June 8 to 11, 2022
Parque Anhembi
Find out more here
Translated by Guilherme Miranda
