São Paulo – Youths aged up to 25, born in the mid 1980s, who currently seek careers with rapid growth and do not fear to change jobs when they see a new opportunity for growth. A challenge to many companies, these youths are the theme of talk Learn how to deal with generation “Y”, by businesswoman and specialist in Human Resources Eline Kullock, at the Arab Brazilian Chamber of Commerce on June 4th, at 7:00 pm.
“They are youths who do not believe that they can learn with their boss, who think that they learn more from their peers. They are more impatient youths, with a short-term view, with excellent decision making characteristics and low resistance to frustration,” added Kullock, regarding the characteristics of this new generation.
According to her, the fact that these youths entered the market at a moment in which Brazil was already more stable, in a situation of full employment, supplied self-esteem for them to seek faster growth, disconnected from the company in which they work. According to Kullock, the average time an employee of this generation remains at a company is two years.
“Companies have already noticed that there is great difference (in behaviour) and they want a manual to learn how to deal with them, but there is no manual. I will speak about the historic differences and the mental model (of this generation) so that they may place themselves in the other’s place and understand the differences,” she said.
According to Kullock, the way these youths were created, given greater freedom by their parents and with more access to technology, has resulted in a new generation that contrasts with the authority of the previous generation.
In the talk, the specialist should also cover ways in which companies work with the differences and how to help the youths develop. “It is a questioning generation,” she says.
Service
Talk: Learn how to deal with generation ‘Y’
Date and Time: June 4th, at 7:00 pm
Site: Arab Brazilian Chamber of Commerce
Av. Paulista, 326, 11th floor, São Paulo – SP
Admittance is free
Contact: (+55 11) 3147-4066 and members@ccab.org.br
*Translated by Mark Ament
