The shoe and leather sector has been granted a programme for sustainable certification, to be a differential on the foreign market. Twelve companies have already passed the first phase.
Author: Isaura Daniel
Isaura Daniel
A journalist with a degree from Unisinos and experience in economy and finance, she has been responsible for international coverages and amassed eight journalism prizes.
The sector is expecting sales to the Middle East to be up 10% to 15% in 2013. Thirty nine companies attended a fair in Dubai in late January, and closed US$ 1.5 million worth of deals.
The television channel in Qatar selected two documentaries by movie producers in Rio de Janeiro and São Paulo for its Viewfinder project. They cover social themes and will be shown starting next week.
Surrounded by waterfalls and made of colonial villas, the small city of Pirenópolis, in the state of Goiás, attracts tourists all year round. It’s just a 150-kilometre drive from Brasília.
The Arab country is one of the markets in which the sector will develop trade promotion this year and next. There should be an event to strengthen the image of Brazilian shoes in 2014.
The municipality of Limeira, in the state of São Paulo, is home to roughly 500 industries and 300 stores. It sells to 20 countries and has shipped products to Lebanon, Emirates and Qatar.
The Brazilian Museum Institute should grant US$ 25,000 to ten projects for preservation abroad of the country’s social memory. Enrolment may be up to February 14th.
PUC-Goiás and Saint-Esprit de Kaslik University signed an agreement this year and plan joint activities for 2013. Among them are exchange of professors and promotion of a congress.
According to the slaughterhouse, the suspension of imports of beef for six months should not affect performance. These markets represent just 4% of foreign sales, which should go to other nations.
The University of São Paulo’s IFSC institute offers a summer internship to foreigners twice a year. In the next edition, to being in January, there will be an Egyptian among the 15 students selected.
Mariana Batistello, a 24 year-old from the state of Santa Catarina, created Pequena Valentina, a doll wear brand that already sells to seven different countries.
Company Blue Macaw Flora has started selling the product, made from apple, assai, cupuassu and passion fruit to the country. Next year, the company plans to invest in the Arab market.
The Brazilian maker has already shipped to Saudi Arabia and plans to remain in the region. The company exports to 20 countries and has repositioned its brand with more exclusive products.
A Sebrae project should create spaces for sale of handicraft during the 2014 World Cup. The objective is to promote Brazilian handicraft among domestic and foreign tourists.
