The search for healthy foods is the biggest consumer trend in Brazil. Supermarkets are rushing to meet the demand, which includes a preference for vitamin-enhanced, lactose-free, and gluten-free items.
Author: Rebecca Vettore
Rebecca Vettore
A journalist with post-graduate degree in Digital Media from Senac, she specializes in business, economy, and entrepreneurship coverage.
Rio-born Luiz Góes has served for two years as CEO of LYOPAY, a digital payment platform that’s present in 82 countries. Holding a degree in Military Sciences and an MBA in Public Management, the executive has had a successful career in the financial market.
Three young Arab descendants created the Falafull restaurant in São Paulo, inspired by Lebanese street food. It already has two units in malls and plans to have ten points of sale by the end of 2024.
Engineer Wael Zizo moved from Egypt to Brazil six years ago and today owns Cairo Bar in the capital city of Rio Grande do Sul, Porto Alegre. The place has an Arab atmosphere, with decor, music, food, and drinks from the region.
With a well-established supply chain in South America, the Brazilian toy industry intends to expand its presence in Latin America and focus, as of 2026, on exports to countries on the African continent, including Egypt. The company already serves some markets in the region, such as Algeria.
Algeria, Morocco, the United Arab Emirates, Saudi Arabia, and Egypt are among the top ten importers of the Brazilian product.
After obtaining the SIF certification of Brazil’s Agriculture Ministry and the halal certification, the slaughterhouse based in Santa Catarina will be the first Brazilian firm to export this type of bird to the Middle East.
Present in seven countries, Naliteck has sold machines to Egypt and the United Arab Emirates, and it’s in talks to close deals in other Arab countries, too.
A football club from the interior of São Paulo state, Sharjah Brasil FC was named after one of the UAE’s emirates. With a close relationship between the two, there are agreements for the direct sale of talent to the Arab country, bypassing negotiations with Europeans.
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Present in 17 Brazilian states, the healthy food restaurant company intends to export franchises to Portugal, the United States, and the United Arab Emirates in 2023.
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The Brazilian team will play its first match at the World Cup in Qatar next Thursday (24) with the support of national and foreign fans. The team is one of the favorites in Arab countries, and Brazilian communities in the region have been driving local fan support.
Ynara Correa Costa will travel to Qatar from Brazil to her sixth World Cup. Fernando Antônio Abrahão will watch his third Cup. Check out who are the Brazilian travelers that are going to the matches in Qatar. The official accommodation agency is taking 1,700 people.
