São Paulo – Three Arab companies have confirmed they’ll join the 1st Anufood Brazil, international food and beverage show slated for March 12-14 at São Paulo Expo. The event is held by Koelnmesse Brazil in partnership with FGV Projetos, the technical advisory unit of think tank Fundação Getulio Vargas. Koelnmesse is the company responsible for Anuga (pictured), a show held in Cologne, Germany and one of the biggest in the world.
Organizers are expecting 100-plus exhibitors. Registrations are still open. So far, 38 international companies from 20 different countries have confirmed their attendance, with most hailing from the USA, China, Germany and Italy. Arab companies whose presence has been confirmed so far are BGF Foodstuff, from the UAE; Herbs Egypt, from Egypt; and Al Rwad, from Palestine. The Arab Brazilian Chamber of Commerce will have its own stand in the show. It will offer tastings of typical Arab dishes, and an area for people to meet with Arab fairgoers – the Chamber has invited five Arab buyers to attend.
The event will feature 10 sectors: Agrifoods; Meat; Chilled & Fresh Food; Dairy; Drinks & Hot Beverages; Fine Food; Bread & Bakery; Organic; Sweets & Snacks; and Food Service. The expo will run from 10 am to 7 pm.
Besides the trade show, visitors can join the Anufood Brazil Congress, with panels on the industry during the event’s first two days. The first panel, at 1 pm on the 12th, will cover Food Security and will feature Brazil’s minister of Agriculture, Livestock and Supply Tereza Cristina. The second panel of the day will feature former foreign minister Aloysio Nunes speaking on “International Agricultural Trade Facilitation – Regulatory Challenges.” On the 13th, the themes will be “The Food Industry” and “Bottlenecks in Food Distribution.”
The 1st Abrasel Summit – ESBRE: Knowledges for Bars and Restaurants, held by the Brazilian Bars and Restaurants Association in partnership with Anufood, will also run on the 12th and 13th, covering topics such as “Marketing for bars and restaurants,” “Purchasing and inventory management,” and “Food service trends.”
The expo will also promote a guided tour in partnership with Bares SP, a guide of the city’s bars and nightclubs, including craft beer tastings with a beer sommelier, a drink-making lesson with special ingredients like coffee, and a cocktail-making workshop. Find out more from the expo’s website.
Quick facts
Anufood Brazil – International Food and Beverage Expo
March 12-14, 10 am-7 pm
São Paulo Expo
Rodovia dos Imigrantes, km 1,5
São Paulo, SP
Translated by Gabriel Pomerancblum
